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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Production and operations management : an international journal of the Production and Operations Management Society
8
Manufacturing & service operations management : M & SOM
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The design of durable goods
Koenigsberg, Oded
;
Kohli, Rajeev
;
Montoya, Ricardo
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 111-122
Persistent link: https://www.econbiz.de/10008905587
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2
Complementary goods : creating, capturing, and competing for value
Yalcin, Taylan
;
Ofek, Elie
;
Koenigsberg, Oded
; …
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 554-569
Persistent link: https://www.econbiz.de/10009787939
Saved in:
3
Pay-as-you-wish pricing
Chen, Yuxin
;
Koenigsberg, Oded
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
5
,
pp. 780-791
Persistent link: https://www.econbiz.de/10011760403
Saved in:
4
The Design of Durable Goods
Koenigsberg, Oded
;
Kohli, Rajeev
;
Montoya, Ricardo
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 111-123
Persistent link: https://www.econbiz.de/10008817955
Saved in:
5
Complementary Goods: Creating, Capturing, and Competing for Value
Yalcin, Taylan
;
Ofek, Elie
;
Koenigsberg, Oded
; …
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
4
,
pp. 554-569
Persistent link: https://www.econbiz.de/10010158724
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