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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
2,005
Journal of retailing and consumer services
1,935
International journal of consumer studies
768
International journal of hospitality management
730
Psychology & marketing
661
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
NBER working paper series
540
Working paper / National Bureau of Economic Research, Inc.
462
NBER Working Paper
412
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
392
SpringerLink / Bücher
358
European journal of marketing : EJM
357
The journal of brand management : an international journal
348
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
330
Journal of international consumer marketing
322
Journal of travel and tourism marketing
318
Journal of marketing management : MM
308
Journal of retailing
303
Cogent business & management
298
Tourism management : research, policies, practice
297
Journal of marketing communications
296
Marketing letters : a journal of research in marketing
296
Journal of consumer behaviour : an international research review
295
International journal of retail & distribution management
292
Journal of fashion marketing and management
292
The international review of retail, distribution and consumer research
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
287
Journal of marketing
280
Journal of business ethics : JOBE
269
Journal of the Academy of Marketing Science
267
International journal of contemporary hospitality management
266
Technological forecasting & social change : an international journal
264
The journal of services marketing
260
Journal of economic psychology : research in economic psychology and behavioral economics
259
Food policy : economics planning and politics of food and agriculture
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ECONIS (ZBW)
275
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1
When random assigment is not enough : accounting
Feinberg, Fred M.
;
Salisbury, Linda Court
;
Ying, Yuanping
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
6
,
pp. 976-994
Persistent link: https://www.econbiz.de/10011617492
Saved in:
2
Whose voice do we hear in the marketplace? : evidence from consumer complaining behavior
Raval, Devesh
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
1
,
pp. 168-187
Persistent link: https://www.econbiz.de/10012183082
Saved in:
3
Consumer mental accounts and implications to selling base products and add-ons
Erat, Sanjiv
;
Bhaskaran, Sreekumar R.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
5
,
pp. 801-818
Persistent link: https://www.econbiz.de/10009665097
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4
Is advance selling desirable with competition?
Cachon, Gérard
;
Feldman, Pnina
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 214-231
Persistent link: https://www.econbiz.de/10011672604
Saved in:
5
Wine
journalism : marketing of consumers' guide
Horverak, Øyvind
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
3
,
pp. 573-579
Persistent link: https://www.econbiz.de/10003868066
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6
Elimination-by-cutoffs
Manrai, Ajay K.
- In:
Marketing science : the marketing journal of the …
8
(
1989
)
2
,
pp. 133-152
Persistent link: https://www.econbiz.de/10001090751
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7
Modeling inertia and variety seeking tendencies in brand choice behavior
Bawa, Kapil
- In:
Marketing science : the marketing journal of the …
9
(
1990
)
3
,
pp. 263-278
Persistent link: https://www.econbiz.de/10001093002
Saved in:
8
The optimality of consumer stockpiling strategies
Meyer, Robert J.
- In:
Marketing science : the marketing journal of the …
9
(
1990
)
1
,
pp. 18-41
Persistent link: https://www.econbiz.de/10001095698
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9
Investigating household purchase timing decisions : a conditional hazard function approach
Jain, Dipak
- In:
Marketing science : the marketing journal of the …
10
(
1991
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10001104209
Saved in:
10
Empirical generalizations in the modeling of consumer choice
Meyer, Robert J.
- In:
Marketing science : the marketing journal of the …
14
(
1995
)
3
,
pp. 180-189
Persistent link: https://www.econbiz.de/10001187547
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