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Entry of platforms into complementary hardware access product markets
Sharma, Siddhartha; Mehra, Amit - In: Marketing science : the marketing journal of the … 40 (2021) 2, pp. 325-343
Persistent link: https://www.econbiz.de/10012504964
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The bright side of loss aversion in dynamic and competitive markets
Kuksov, Dmitri; Wang, Kangkang - In: Marketing science : the marketing journal of the … 33 (2014) 5, pp. 693-711
Persistent link: https://www.econbiz.de/10010468404
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Pay-as-you-wish pricing
Chen, Yuxin; Koenigsberg, Oded; Zhang, Z. John - In: Marketing science : the marketing journal of the … 36 (2017) 5, pp. 780-791
Persistent link: https://www.econbiz.de/10011760403
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An empirically tractable dynamic oligopoly model : application to store entry and exit in Dutch grocery retail
Yang, Nan - In: Marketing science : the marketing journal of the … 37 (2018) 6, pp. 1029-1049
Persistent link: https://www.econbiz.de/10011966242
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Intra- and interformat competition among discounters and supermarkets
Cleeren, Kathleen; Verboven, Frank; Dekimpe, Marnik G.; … - In: Marketing science : the marketing journal of the … 29 (2010) 3, pp. 456-473
Persistent link: https://www.econbiz.de/10003984565
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Cross-brand pass-through in supermarket pricing
Dubé, Jean-Pierre; Gupta, Sachin - In: Marketing science : the marketing journal of the … 27 (2008) 3, pp. 324-333
Persistent link: https://www.econbiz.de/10003736509
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Lowering customer evaluation costs, product differentiation, and price competition
Jing, Bing - In: Marketing science : the marketing journal of the … 35 (2016) 1, pp. 113-127
Persistent link: https://www.econbiz.de/10011437611
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Add-on policies under vertical differentiation : why do luxury hotels charge for internet while economy hotels do not?
Lin, Song - In: Marketing science : the marketing journal of the … 36 (2017) 4, pp. 610-625
Persistent link: https://www.econbiz.de/10011744827
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Why bundle discounts can be a profitable alternative to competing on price promotions
Balachander, Subramanian; Ghosh, Bikram; Stock, Axel - In: Marketing science : the marketing journal of the … 29 (2010) 4, pp. 624-638
Persistent link: https://www.econbiz.de/10008652632
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Pricing prototypical products
Amaldoss, Wilfred; He, Chuan - In: Marketing science : the marketing journal of the … 32 (2013) 5, pp. 733-752
Persistent link: https://www.econbiz.de/10010199752