Narrow search
Showing 1 - 5 of 5
Cover Image
A value perspective on relationship portfolios
Corsaro, Daniela; Fiocca, Renato; Henneberg, Stephan; … - In: Marketing theory 13 (2013) 3, pp. 275-302
Persistent link: https://www.econbiz.de/10009790658
Cover Image
A value perspective on relationship portfolios
Corsaro, Daniela; Fiocca, Renato; Henneberg, Stephan C.; … - In: Marketing theory 13 (2013) 3, pp. 275-302
Persistent link: https://www.econbiz.de/10010184406
Cover Image
Service innovation as a social construction : the role of boundary objects
Mele, Cristina; Sebastiani, Roberta; Corsaro, Daniela - In: Marketing theory 19 (2019) 3, pp. 259-279
Persistent link: https://www.econbiz.de/10012109391
Cover Image
Understanding value creation in digital context : an empirical investigation of B2B
Corsaro, Daniela; Anzivino, Alessia - In: Marketing theory 21 (2021) 3, pp. 317-349
Persistent link: https://www.econbiz.de/10012608016
Cover Image
The transformation of selling for value co-creation : antecedents and boundary conditions
Corsaro, Daniela; Maggioni, Isabella - In: Marketing theory 22 (2022) 4, pp. 563-600
Persistent link: https://www.econbiz.de/10013435581