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Marktpsychologie
NBER working paper series
8,846
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8,211
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7,949
Economics letters
5,767
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Journal of economic theory
2,934
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2,802
The American economic review
2,601
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2,572
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2,496
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2,369
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1,749
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1,705
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1,687
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ECONIS (ZBW)
19
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Die psychologischen Grundlagen des Marktmodells (homo oeconomicus)
Frey, Bruno S.
;
Benz, Matthias
-
2007
Persistent link: https://www.econbiz.de/10003427028
Saved in:
2
Methoden der Marktpsychologie
Neumann, Peter
;
Rosenstiel, Lutz von
-
2007
Persistent link: https://www.econbiz.de/10003427032
Saved in:
3
Konsumententypologien
Papastefanou, Georgios
-
2007
Persistent link: https://www.econbiz.de/10003427095
Saved in:
4
Kaufentscheidungen
Moser, Klaus
;
Wolff, Hans-Georg
-
2007
Persistent link: https://www.econbiz.de/10003427097
Saved in:
5
Ökonomische Entscheidungen im Mehrpersonenhaushalt
Kirchler, Erich
;
Walenta, Christa
;
Hoelzl, Erik
-
2007
Persistent link: https://www.econbiz.de/10003427101
Saved in:
6
Nachentscheidungsphase
Stöger, Heidrun
;
Frey, Dieter
;
Rosenstiel, Lutz von
; …
-
2007
Persistent link: https://www.econbiz.de/10003427108
Saved in:
7
Die Verbreitung von Innovationen
Lüthje, Christian
-
2007
Persistent link: https://www.econbiz.de/10003427111
Saved in:
8
Produkt und Markenimage
Schweiger, Günter
;
Strebinger, Andreas
-
2007
Persistent link: https://www.econbiz.de/10003427112
Saved in:
9
Dienstleistung
Nerdinger, Friedemann W.
-
2007
Persistent link: https://www.econbiz.de/10003427113
Saved in:
10
Werbung/Marketing und Kommunikation
Felser, Georg
-
2007
Persistent link: https://www.econbiz.de/10003427116
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