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1
Direct marketing : an integrated approach
McDonald, William J.
-
1998
-
Internat. ed.
Persistent link: https://www.econbiz.de/10011294538
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2
Fundamentals of selling : customers for life through service
Futrell, Charles M.
-
2006
-
9. ed.
Persistent link: https://www.econbiz.de/10002346642
Saved in:
3
Marketing : principles & perspectives
Bearden, William O.
;
Ingram, Thomas N.
;
LaForge, Raymond W.
-
2004
-
4. ed, international ed.
Persistent link: https://www.econbiz.de/10001700495
Saved in:
4
Consumer behavior : building marketing strategy
Hawkins, Del I.
;
Best, Roger J.
;
Coney, Kenneth A.
-
2004
-
9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001725923
Saved in:
5
Marketing
Etzel, Michael J.
;
Walker, Bruce J.
;
Stanton, William J.
-
2004
-
13th ed
Persistent link: https://www.econbiz.de/10001783188
Saved in:
6
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001855752
Saved in:
7
Product management
Lehmann, Donald R.
-
2005
-
4th ed., internat. ed.
Persistent link: https://www.econbiz.de/10002070967
Saved in:
8
Analysis for marketing planning
Lehmann, Donald R.
;
Winer, Russell S.
-
2002
-
5. ed.
Persistent link: https://www.econbiz.de/10001554846
Saved in:
9
Product management
Lehmann, Donald R.
;
Winer, Russell S.
-
2002
-
3. ed., internat. ed
Persistent link: https://www.econbiz.de/10001557613
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