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Assessing the effectiveness of MPP meat advertising and promotion in the Japanese market
Comeau, Allison; Mittelhammer, Ron C.; Wahl, Thomas I. - 1996
Persistent link: https://www.econbiz.de/10000953584
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Measuring the impacts of generic fluid milk and dairy marketing
Kaiser, Harry M. (contributor); Dong, Diansheng (contributor) - 2006
Persistent link: https://www.econbiz.de/10003375644
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Promotion checkoffs, why so controversial? : The evolution of generic advertising battles
Crespi, John M. (contributor) - 2001
Persistent link: https://www.econbiz.de/10003520760
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Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M. (contributor); Kaiser, Harry M. (contributor) - 2004
Persistent link: https://www.econbiz.de/10002565026
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Annotated bibliography of generic commodity promotion research
Ferrero, Jennifer L.; Boon, Leen; Kaiser, Harry M.; … - 1996 - Rev
Persistent link: https://www.econbiz.de/10000935081
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Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.; Kaiser, Harry M. - 2002
Persistent link: https://www.econbiz.de/10001766787
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Impact of generic fluid milk and cheese advertising on dairy markets : 1984 - 98
Kaiser, Harry M. - 1999 - Rev
Persistent link: https://www.econbiz.de/10001439459
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Impact of national generic dairy advertising on dairy markets, 1984 - 95
Kaiser, Harry M. - 1996
Persistent link: https://www.econbiz.de/10000941310
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Cornell Commodit Promotion Research Program : summary of recent research projects
Kaiser, Harry M.; Ferrero, Jennifer L. - 1997
Persistent link: https://www.econbiz.de/10000967579
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Advertising, structural change, and US non-alcoholic drink demand
Xiao, Hui; Kinnucan, Henry W.; Kaiser, Harry M. - 1998
Persistent link: https://www.econbiz.de/10000988400