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F: INFORMATION COMMERCE & TECHNOLOGY - The success of marketing management support systems Fd:140
Wierenga, Berend
;
Bruggen, Gerrit H.Van
;
Staelin, Richard
- In:
Operations research, Management science : OR MS ; the …
40
(
2000
)
6
,
pp. 687-690
Persistent link: https://www.econbiz.de/10006514393
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