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Store atmospherics : a multisensory perspective
Spence, Charles; Puccinelli, Nancy M.; Grewal, Dhruv; … - In: Psychology & marketing 31 (2014) 7, pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
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Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv; Roggeveen, Anne L.; Puccinelli, Nancy M.; … - In: Psychology & marketing 31 (2014) 7, pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
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Pleasure and the control of food intake : an embodied cognition approach to consumer self-regulation
Petit, Olivia; Basso, Frédéric; Merunka, Dwight; … - In: Psychology & marketing 33 (2016) 8, pp. 608-619
Persistent link: https://www.econbiz.de/10011534718
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Smiles over frowns : when curved lines influence product preference
Salgado-Montejo, Alejandro; Leon, Isabell Tapia; … - In: Psychology & marketing 32 (2015) 7, pp. 771-781
Persistent link: https://www.econbiz.de/10011295602
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"Looking sharp" : price typeface influences awareness of spending in mobile payment
Park, Jaewoo; Velasco, Carlos; Spence, Charles - In: Psychology & marketing 39 (2022) 6, pp. 1170-1189
Persistent link: https://www.econbiz.de/10013280072
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Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia; Jiménez-Barreto, Jano; … - In: Psychology & marketing 41 (2024) 1, pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
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Virtual is so real! : consumers' evaluation of product packaging in virtual reality
Branca, Generoso; Resciniti, Riccardo; Loureiro, Sandra … - In: Psychology & marketing 40 (2023) 3, pp. 596-609
Persistent link: https://www.econbiz.de/10014290771