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Advertising "like a girl" : toward a better understanding of "femvertising" and its effects
Åkestam, Nina; Rosengren, Sara; Dahlén, Micael - In: Psychology & marketing 34 (2017) 8, pp. 795-806
Persistent link: https://www.econbiz.de/10011738089
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Consumer preference for status symbolism of clothing : the case of the Czech Republic
Millan, Elena; Mittal, Banwari - In: Psychology & marketing 34 (2017) 3, pp. 309-322
Persistent link: https://www.econbiz.de/10011658380
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Transformative and restorative consumption behaviors following attachment trauma
Caldwell, Marylouise; Henry, Paul - In: Psychology & marketing 34 (2017) 8, pp. 761-771
Persistent link: https://www.econbiz.de/10011738079
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"Why do young thai women desire white skin?" : understanding conscious and nonconscious motivations of young women in Bangkok
Cuny, Caroline; Opaswongkarn, Titima - In: Psychology & marketing 34 (2017) 5, pp. 556-568
Persistent link: https://www.econbiz.de/10011685046
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What do we really need? : goals and values, security, and the perception of consumer necessity
Norris, J. Ian; Williams, Chloe E. - In: Psychology & marketing 33 (2016) 2, pp. 73-81
Persistent link: https://www.econbiz.de/10011433839
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How hand proximity impacts consumer responses to a persuasive communication
Coulter, Keith S. - In: Psychology & marketing 33 (2016) 2, pp. 135-149
Persistent link: https://www.econbiz.de/10011433863
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Do eco-friendly VMD and store reputation increase satisfaction of retail customers?
Shin, Jong-Kuk; Park, Min Sook; Moon, Min Kyung - In: Psychology & marketing 32 (2015) 12, pp. 1148-1157
Persistent link: https://www.econbiz.de/10011411891
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Ambivalence, selective exposure, and negativity effect
Yang, Lifeng; Unnava, Hanumantha Rao - In: Psychology & marketing 33 (2016) 5, pp. 331-343
Persistent link: https://www.econbiz.de/10011485879
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Love is blind : how our love for more choice costs time
Rogge, Nicky - In: Psychology & marketing 33 (2016) 5, pp. 358-371
Persistent link: https://www.econbiz.de/10011485881
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The effects of vertical individualism on status consumer orientations and behaviors
Zhang, Jing; Nelson, Michelle R. - In: Psychology & marketing 33 (2016) 5, pp. 318-330
Persistent link: https://www.econbiz.de/10011485882