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Consumer behaviour
658
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658
Brand image
101
Markenimage
101
Brand management
89
Markenführung
89
Beziehungsmarketing
75
Relationship marketing
75
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63
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63
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62
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62
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59
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32
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26
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25
Internet marketing
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Woodside, Arch G.
10
Yi, Youjae
9
Spence, Charles
6
Chan, Eugene Y.
5
Hollebeek, Linda D.
5
Lim, Weng Marc
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bauer, Brittney C.
3
Bodur, H. Onur
3
Darley, William K.
3
De Angelis, Matteo
3
Eisend, Martin
3
Felix, Reto
3
Filieri, Raffaele
3
Flavián Blanco, Carlos
3
Gould, Stephen J.
3
Gustafsson, Anders
3
Gvili, Yaniv
3
Hinsch, Christian
3
Hüttl-Maack, Verena
3
Jiang, Yushi
3
Jiang, Yuwei
3
Kim, Jooyoung
3
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Psychology & marketing
Journal of business research : JBR
1,999
Journal of retailing and consumer services
1,932
NBER working paper series
992
Working paper / National Bureau of Economic Research, Inc.
914
NBER Working Paper
792
RIETI discussion paper
792
International journal of consumer studies
768
International journal of hospitality management
729
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680
Journal of the Japanese and international economies : an international journal ; JJIE
621
IZA Discussion Papers
596
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509
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399
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393
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CESifo working papers
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European journal of marketing : EJM
354
Management science : journal of the Institute for Operations Research and the Management Sciences
350
The journal of brand management : an international journal
348
Applied economics
347
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of travel and tourism marketing
333
Technological forecasting & social change : an international journal
325
Journal of international consumer marketing
324
Tourism management : research, policies, practice
318
Cogent business & management
316
Journal of business ethics : JOBE
311
Journal of marketing management : MM
310
Journal of retailing
307
Discussion paper
303
Journal of marketing communications
298
Journal of fashion marketing and management
295
Journal of marketing
295
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
293
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ECONIS (ZBW)
662
Showing
1
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662
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1
The effects of following
Islam
in decisions about taboo products
Muhamad, Nazlida
;
Mizerski, Dick
- In:
Psychology & marketing
30
(
2013
)
4
,
pp. 357-371
Persistent link: https://www.econbiz.de/10009737736
Saved in:
2
Places as authentic consumption contexts
Spielmann, Nathalie
;
Babin, Barry J.
;
Manthiou, Aikaterini
- In:
Psychology & marketing
35
(
2018
)
9
,
pp. 652-665
Persistent link: https://www.econbiz.de/10011970124
Saved in:
3
An exploratory study of the otaku adolescent consumer
Niu, Han-jen
;
Chiang, Yung-sung
;
Tsai, Hsien-tang
- In:
Psychology & marketing
29
(
2012
)
10
,
pp. 712-725
Persistent link: https://www.econbiz.de/10009626434
Saved in:
4
Consumer ethics : a review and research agenda
Hassan, Syed Masroor
;
Rahman, Zillur
;
Paul, Justin
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 111-130
Persistent link: https://www.econbiz.de/10012796079
Saved in:
5
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
6
What do we really need? : goals and values, security, and the perception of consumer necessity
Norris, J. Ian
;
Williams, Chloe E.
- In:
Psychology & marketing
33
(
2016
)
2
,
pp. 73-81
Persistent link: https://www.econbiz.de/10011433839
Saved in:
7
How hand proximity impacts consumer responses to a persuasive communication
Coulter, Keith S.
- In:
Psychology & marketing
33
(
2016
)
2
,
pp. 135-149
Persistent link: https://www.econbiz.de/10011433863
Saved in:
8
Do eco-friendly VMD and store reputation increase satisfaction of retail customers?
Shin, Jong-Kuk
;
Park, Min Sook
;
Moon, Min Kyung
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1148-1157
Persistent link: https://www.econbiz.de/10011411891
Saved in:
9
Ambivalence, selective exposure, and negativity effect
Yang, Lifeng
;
Unnava, Hanumantha Rao
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 331-343
Persistent link: https://www.econbiz.de/10011485879
Saved in:
10
Love is blind : how our love for more choice costs time
Rogge, Nicky
- In:
Psychology & marketing
33
(
2016
)
5
,
pp. 358-371
Persistent link: https://www.econbiz.de/10011485881
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