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How to strategically choose or combine augmented and virtual reality for improved online experiential retailing
Hilken, Tim; Chylinski, Mathew; Keeling, Debbie I.; … - In: Psychology & marketing 39 (2022) 3, pp. 495-507
Persistent link: https://www.econbiz.de/10012817124
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Do touch interface users feel more engaged? : the impact of input device type on online shoppers' engagement, affect, and purchase decisions
Chung, Sorim; Kramer, Thomas; Wong, Elaine M. - In: Psychology & marketing 35 (2018) 11, pp. 795-806
Persistent link: https://www.econbiz.de/10011970113
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Rewarding customers who keep a product : how reinforcement affects customers' product return decision in online retailing
Gelbrich, Katja; Gäthke, Jana; Hübner, Alexander - In: Psychology & marketing 34 (2017) 9, pp. 853-867
Persistent link: https://www.econbiz.de/10011738111
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The impact of fear on the effectiveness of customer empowerment-messages in online retailing
Atalay, A. Selin; El Kihal, Siham; Pfrang, Thilo - In: Psychology & marketing 39 (2022) 9, pp. 1677-1686
Persistent link: https://www.econbiz.de/10013465105
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An empirical investigation of consumers' procurement of pharmaceutical products via online retail channels
Rajamma, Rajasree K.; Pelton, Lou E. - In: Psychology & marketing 26 (2009) 10, pp. 865-887
Persistent link: https://www.econbiz.de/10003896792
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Does involvement matter in online shopping satisfaction and trust?
Martín, Sonia San; Camarero, Carmen; José, Rebeca San - In: Psychology & marketing 28 (2011) 2, pp. 145-167
Persistent link: https://www.econbiz.de/10008858092
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Consumer response to online apparel stockouts
Kim, Minjeong; Lennon, Sharron J. - In: Psychology & marketing 28 (2011) 2, pp. 115-144
Persistent link: https://www.econbiz.de/10008858093
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Value-driven Internet shopping : the mental accounting theory perspective
Gupta, Sumeet; Kim, Hee-woong - In: Psychology & marketing 27 (2010) 1, pp. 13-35
Persistent link: https://www.econbiz.de/10003952171
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Guest editorial: The interaction of online technology on the consumer shopping experience
Darley, William K. - In: Psychology & marketing 27 (2010) 2, pp. 91-93
Persistent link: https://www.econbiz.de/10003945264
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Consumer perceptions of online shopping environments : a gestalt approach
Demangeot, Catherine; Broderick, Amanda J. - In: Psychology & marketing 27 (2010) 2, pp. 117-140
Persistent link: https://www.econbiz.de/10003945269