//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Psychology & marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Matching products with endorse...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
53
Werbung
53
Consumer behaviour
44
Konsumentenverhalten
44
Advertising effects
43
Werbewirkung
43
Consumer attitudes
16
Verbrauchereinstellung
16
Brand management
13
Markenführung
13
Internet marketing
12
Online-Marketing
12
advertising
12
Psychology of advertising
10
Social Web
10
Social web
10
Werbepsychologie
10
Brand image
9
Emotion
9
Markenimage
9
Brand
6
Markenartikel
6
Computerspiel
4
USA
4
United States
4
Video game
4
Viral marketing
4
Virales Marketing
4
Environmental consciousness
3
Frauen
3
Neuroscience
3
Neurowissenschaften
3
Perception
3
Social psychology
3
Sozialpsychologie
3
Umweltbewusstsein
3
Wahrnehmung
3
Women
3
Bibliometrics
2
Bibliometrie
2
more ...
less ...
Online availability
All
Undetermined
38
Free
13
Type of publication
All
Article
76
Type of publication (narrower categories)
All
Article in journal
76
Aufsatz in Zeitschrift
76
Language
All
English
76
Author
All
Bagozzi, Richard P.
3
Choi, Yung Kyun
2
Pitt, Leyland F.
2
Sprott, David E.
2
Wansink, Brian
2
Akturan, Ulun
1
Albrecht, Carmen-Maria
1
Althuizen, Niek
1
Amar, Moty
1
An, Soontae
1
Anlamlier, Eda
1
Arendsen, Jolien
1
Arli, Denni
1
Ashill, Nicholas J.
1
Auer-Srnka, Katharina J.
1
Auschaitrakul, Sumitra
1
Bailey, Ainsworth A.
1
Baker, Melissa A.
1
Bambauer-Sachse, Silke
1
Barnes, Stuart J.
1
Bauer, Brittney C.
1
Baxter, Stacey M.
1
Berezan, Orie
1
Berthon, Pierre R.
1
Bigné Alcañiz, J. Enrique
1
Borel, Laurence
1
Broderick, Amanda J.
1
Bui, M̃y
1
Buzeta, Cristian
1
Böcker, Andreas
1
Campbell, Colin L.
1
Carruthers, Janet
1
Casado-Aranda, Luis-Alberto
1
Chandra, Shobhana
1
Christodoulides, George
1
Chung, Sungwon
1
Cui, Yuanyuan
1
D'Ambrogio, Simone
1
Dahlén, Micael
1
Das, Enny
1
more ...
less ...
Published in...
All
Psychology & marketing
European Journal of Marketing
329
Journal of Consumer Marketing
311
Journal of Product & Brand Management
266
Journal of business research : JBR
214
International journal of advertising : the review of marketing communications
211
Journal of advertising research
211
International journal of advertising : the quarterly review of marketing communications
187
Journal of advertising
177
Journal of advertising : official publication of the American Academy of Advertising
174
Journal of marketing communications
153
Marketing Intelligence & Planning
125
International Marketing Review
124
Strategic Direction
118
Journal of retailing and consumer services
107
Young Consumers
106
Journal of Services Marketing
97
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
92
Journal of promotion management : JPM
89
NBER working paper series
80
European journal of marketing : EJM
79
Management science : journal of the Institute for Operations Research and the Management Sciences
79
Journal of historical research in marketing
71
Marketing Science
71
European journal of operational research : EJOR
70
Journal of promotion management : innovations in planning and applied research
66
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
63
Working paper / National Bureau of Economic Research, Inc.
63
International Journal of Retail & Distribution Management
62
International journal of internet marketing and advertising : IJIMA
61
Journal of business ethics : JOBE
61
International Journal of Bank Marketing
58
NBER Working Paper
58
SpringerLink / Bücher
58
International journal of industrial organization
55
Health marketing quarterly
53
Journal of current issues and research in advertising : JCIRA
51
Journal of marketing research : JMR
50
Journal of marketing
49
Asia Pacific Journal of Marketing and Logistics
48
more ...
less ...
Source
All
ECONIS (ZBW)
76
Showing
1
-
10
of
76
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Adolescents' perceived brand deprivation stress and its implications for corporate and consumer well-being
Albrecht, Carmen-Maria
;
Sauer, Nicola E.
;
Sprott, David E.
- In:
Psychology & marketing
34
(
2017
)
8
,
pp. 807-822
Persistent link: https://www.econbiz.de/10011738100
Saved in:
2
Hallmarks and potential pitfalls of customer- and consumer engagement scales : a systematic review
Hollebeek, Linda D.
;
Sarstedt, Marko
;
Menidjel, Choukri
; …
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1074-1088
Persistent link: https://www.econbiz.de/10014291736
Saved in:
3
Affective and cognitive components of attitudes in high-stakes decisions : an application of the theory of planned behavior to hormone replacement therapy use
King Schaller, Tracey
;
Malhotra, Naresh K.
- In:
Psychology & marketing
32
(
2015
)
6
,
pp. 678-695
Persistent link: https://www.econbiz.de/10011288556
Saved in:
4
Social sharing of online videos : examining american consumers' video sharing attitudes, intent, and behavior
Yang, Hongwei Chris
;
Wang, Yingqi
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 907-919
Persistent link: https://www.econbiz.de/10011340193
Saved in:
5
Change their choice! : changing behavior using the CAN approach and activism research
Wansink, Brian
- In:
Psychology & marketing
32
(
2015
)
5
,
pp. 486-500
Persistent link: https://www.econbiz.de/10010527128
Saved in:
6
Eliciting consumer preferences for certified animal-friendly foods : can elements of the theory of planned behavior improve choice experiment analysis?
Nocella, Giuseppe
;
Böcker, Andreas
;
Hubbard, Lionel J.
; …
- In:
Psychology & marketing
29
(
2012
)
11
,
pp. 850-868
Persistent link: https://www.econbiz.de/10009664856
Saved in:
7
Cognitive, emotional, and sociocultural processes in consumption
Xie, Chunyan
;
Bagozzi, Richard P.
;
Østli, Jens
- In:
Psychology & marketing
30
(
2013
)
1
,
pp. 12-25
Persistent link: https://www.econbiz.de/10009716257
Saved in:
8
My anger is your gain, my contempt your loss : explaining consumer responses to corporate wrongdoing
Romani, Simona
;
Grappi, Silvia
;
Bagozzi, Richard P.
- In:
Psychology & marketing
30
(
2013
)
12
,
pp. 1029-1042
Persistent link: https://www.econbiz.de/10010232506
Saved in:
9
The beliefs which influence young males to speed and strategies to slow them down : informing the content of antispeeding messages
Lewis, Ioni
;
Watson, Barry
;
White, Katherine M.
; …
- In:
Psychology & marketing
30
(
2013
)
9
,
pp. 826-841
Persistent link: https://www.econbiz.de/10009792691
Saved in:
10
When your source is smiling, consumers may automatically smile with you : investigating the source expressive display hypothesis
Kulczynski, Alicia
;
Ilicic, Jasmina
;
Baxter, Stacey M.
- In:
Psychology & marketing
33
(
2016
)
1
,
pp. 5-19
Persistent link: https://www.econbiz.de/10011433816
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->