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, Mediated Culture and Re-imagining Identity: Exploring the Hallyu Wave in South Asia -- Chapter 6 Reading K-Pop Memes on Social …This book is an exclusive collection of essays based on empirical investigation of Korean cultural wave in South Asia … scholarly intervention in South Asia that unravels the cultural practices of fandom, subculture and affective practices of the …
Persistent link: https://www.econbiz.de/10013270862
1. Introduction: A Multi-Level Cultural Contexts Framework -- 2. Marketing in “Distant” Countries -- 3. A Review of Culture-Bound Approaches to International Marketing and Emerging Paradoxes -- 4. The Cultural Adaptation of the Marketing Mix -- 5. Managing the “4Ps” in Culturally-Distant...
Persistent link: https://www.econbiz.de/10013270873
Multinational companies transfer managerial practices such as quality management globally. Studies from different perspectives have examined cultural, institutional, and organizational challenges in practice transfer, however, little is known about the micro-processes of intercultural transfer,...
Persistent link: https://www.econbiz.de/10013284777
International Leadership: Effecting Success Across Borders in a Boundaryless World -- Enacting Opportunities Across Borders -- Early and Rapid or Late and Slow? -- Cooperation with Distributors in Arabic-Speaking Countries -- The Curious Case of Leadership in International Branch Campuses in...
Persistent link: https://www.econbiz.de/10013349770
various research collaborations in the Asia-Pacific region. Dr Ling Deng’s research focuses on cross-cultural management …
Persistent link: https://www.econbiz.de/10012819068
Die wirtschaftlichen, technologischen und gesellschaftlichen Entwicklungen der vergangenen Jahre verändern unsere Lebens- und Arbeitsweisen und erfordern eine Anpassung etablierter Führungskonzepte an die zunehmend interkulturellen Rahmenbedingungen. Vor diesem Hintergrund untersucht dieser...
Persistent link: https://www.econbiz.de/10012803918
Managing Chinese Outward Foreign Direct Investment focuses on the management of Chinese outward foreign direct investment at the organisational level. Considering investment as a process, the book addresses managerial issues from strategic entry decisions to corporate sustainable development
Persistent link: https://www.econbiz.de/10012615669
Diese Dissertation befasst sich mit dem Thema einer Expansion nach Afrika und beleuchtet alle polydimensionalen Transaktionen, die hinsichtlich der Auswahl möglicher afrikanischer Potenzialmärkte, adäquater Expansionsstrategien und lokalem Verhandlungsmanagement notwendig sind. Die...
Persistent link: https://www.econbiz.de/10012615760
Chapter 1: Introduction: Why Intercultural Proficiency Matters -- Chapter 2: Understanding Cultural Differences -- Chapter 3: Communicating Across Cultures -- Chapter 4: Dealing with Acculturative Stress and Cultural Adjustment -- Chapter 5: Navigating Cultural Diversity with Intercultural...
Persistent link: https://www.econbiz.de/10013258639
Vorwort -- Teil I: Expatriate Coaching aus unterschiedlichen theoretischen Blickwinkeln -- Der Einfluss von Coaching auf Expatriate-Identitäten -- Coaching als kulturreflexive Prozessbegleitung -- Expatriate Growth Coaching: Mit positivem Mindset zum Entsendungserfolg --...
Persistent link: https://www.econbiz.de/10012698686