This book analyses the importance of the entrepreneurial university, specifically in relation to the creation of entrepreneurial ideas and attitudes in students and entrepreneurial initiatives in academic institutions. The aim of the editors and contributing authors is to provide the reader with...

Entrepreneurial Marketing: Besonderheiten und Ausgestaltungsmöglichkeiten -- Entrepreneurial Marketing: Die Theoriezugänge -- Die theoretischen Grundlagen des Entrepreneurial Marketings -- Implikationen des Market-Based-View für das Entrepreneurial Marketing -- Die ressourcenbasierte...

This book outlines the unique challenges and opportunities of doing business in Africa, analysing how varying degrees of development across its countries affects entrepreneurship. Taking into account historical and cultural contexts, the authors approach the topic by evaluating the different...

The aim of this volume is to explore entrepreneurship and business from the perspective of Islamic principles, which are usually based on collaboration, teamwork, generosity and altruism. The contributions deal with the confluence of Islamic Principles with entrepreneurial and business ownership...

This book presents a comprehensive, state-of-the-art portrait of entrepreneurship and small business management issues in Iran, and among the Iranian Diaspora. The major contributions in this book address topics such as innovation, female entrepreneurship, social entrepreneurship, migrant...

This volume offers a comprehensive state-of-the-art portrait of entrepreneurship and small business management issues in former Yugoslavian countries. Further, it provides a wealth of theoretical and empirical evidence on the role of entrepreneurship in transition economies and emerging markets....

This book presents a curated collection of research on ethnic entrepreneurship, focusing on the informal sector. The common theme of the expert contributions is that entrepreneurial motivation to start informal business is paramount to ethnic groups. In particular, the book explores the factors...

Chapter 1 The value of discovery of opportunities and innovation for entrepreneurship in a context of crisis -- Chapter 2 Antecedents and consequences of export-entrepreneurial orientation in times of crisis -- Chapter 3 Effects of the 2008 crisis on the importance of innovation for start-ups --...

Grundlagen: Begriffe, Entwicklungen, Handlungsrahmen -- Ideenfindung: Voraussetzungen, Methoden, Marktstrukturen -- Ideenformulierung: Businessplan, Geschäftsmodelle, Prozesse -- Ideenumsetzung: Produkt, Wettbewerb, Marktzugang -- Ideenfortführung: Kommunikation, Beteiligung, Exit --...

Unternehmensgründungen sind für die wirtschaftliche Entwicklung eines Landes von zentraler Bedeutung, da sie Marktwachstum und -wandel und damit die Dynamik einer Wirtschaft beeinflussen. Nach dem Motto "erst informieren, dann gründen" definiert das Lexikon mehr als 1.500 Begriffe aus den...