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This book will broaden readers’ understanding of the links between the music and fashion industries. It highlights the … consumer demands etc. In fact, the fashion industry is heavily influenced by the digital revolution in the music industry …, which has changed the face of individual music consumption and social reference, and therefore, also has impacts on fashion …
Persistent link: https://www.econbiz.de/10012396299
catalogs. These music publishers had hoped to further maximize the value of their copyright assets (lyrics and melody) in their …Economics of Music Copyright -- Economics of Music Copyright: Income, Media, and Performances -- Economic Analysis of … Music Copyright:Music Users -- Economic Analysis of Music Copyright: Music Publishers -- Economic Analysis of Music …
Persistent link: https://www.econbiz.de/10013522746
Die Erforschung der Bedeutung von Musik für das Marketing und die Käuferverhaltensforschung hat erst eine kurze Tradition. Im Rahmen einer empirischen Studie untersucht Johannes Flecker den Effekt einer Kongruenz von Markenpersönlichkeit und Musik auf die Wahrnehmung der...
Persistent link: https://www.econbiz.de/10014021023
Musikrezeption -- Der Musiker im Spannungsfeld zwischen Begabungsideal, Berufsbild und Berufspraxis im digitalen Zeitalter -- Lebensstil und Musikgeschmack -- Musikrezeption aus der Sicht der Musikwirkungsforschung -- Live-Veranstaltungen von populärer Musik und ihre Rezeption -- Neue...
Persistent link: https://www.econbiz.de/10014014747
Two: Why Putting Music Content Creators First is Important -- 6 Introduction -- 7 Roles of Publishers, Record Labels and …This book discusses the economics of the music industry in the context of the changing landscape brought about by … music copyright licensing has all but destroyed the traditional media business models of incumbent Performance Rights …
Persistent link: https://www.econbiz.de/10014019434
're like most consumers, you answered 'yes' to at least one of those questions. Whether you remember it or not, the music of … fact, music is included in media specifically for the purpose of connecting with audiences on a deeper level that visuals … alone cannot access. A strong music strategy is fundamental to the success of television, film, brands and video games …
Persistent link: https://www.econbiz.de/10014019452