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~isPartOf:"Technological forecasting & social change : an international journal"
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Technological forecasting & social change : an international journal
SpringerLink / Bücher
1,539
Journal of business research : JBR
529
Gabler Edition Wissenschaft
368
The journal of brand management : an international journal
366
Springer eBook Collection
322
Springer eBook Collection / Business and Economics
321
The journal of product & brand management
319
Journal of retailing and consumer services
283
Europäische Hochschulschriften / 5
281
Research
278
International journal of automotive technology and management : IJATM
272
Lehrbuch
183
Psychology & marketing
148
European journal of marketing : EJM
124
Tourism management : research, policies, practice
121
Journal of travel and tourism marketing
120
Asia Pacific journal of marketing and logistics
117
International journal of production research
115
Industrial marketing management : the international journal for industrial and high-tech firms
107
Gabler Research
104
essentials
103
Marketing intelligence & planning
102
NBER working paper series
102
Journal of strategic marketing
94
Innovatives Markenmanagement
93
International journal of hospitality management
93
Journal of marketing communications
93
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
93
Hamburger Schriften zur Marketingforschung
92
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
92
Working paper / National Bureau of Economic Research, Inc.
89
International journal of production economics
88
Journal of international consumer marketing
84
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
83
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
83
DUV / Wirtschaftswissenschaft
82
NBER Working Paper
82
The journal of consumer marketing
82
Neue betriebswirtschaftliche Forschung : Nbf
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ECONIS (ZBW)
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1
Marketing insights for mobile advertising and consumer segmentation in the cloud era : a Q-R hybrid methodology and practices
Kim, Ki Youn
;
Lee, Bong Gyou
- In:
Technological forecasting & social change : an …
91
(
2015
),
pp. 78-92
Persistent link: https://www.econbiz.de/10011317272
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2
Idiosyncratic distances : impact of mobile technology practices on role segmentation and integration
Battard, Nicolas
;
Mangematin, Vincent
- In:
Technological forecasting & social change : an …
80
(
2013
)
2
,
pp. 231-242
Persistent link: https://www.econbiz.de/10009710029
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3
Comparing technological advancement of hybrid electric vehicles (HEV) in different market segments
Lim, Dong-Joon
;
Jahromi, Shabnam R.
;
Anderson, Timothy R.
; …
- In:
Technological forecasting & social change : an …
97
(
2015
),
pp. 140-153
Persistent link: https://www.econbiz.de/10011535064
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4
Staying on convention or leapfrogging to eco-innovation? : identifying early adopters of hydrogen-powered vehicles
Moon, HyungBin
;
Park, Stephen Youngjun
;
Woo, JongRoul
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012813389
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5
The effect of service rollout on demand forecasting : the application of modified Bass model to the step growing markets
Velickovic, Stevan
;
Radojicic, Valentina
;
Bakmaz, Bojan
- In:
Technological forecasting & social change : an …
107
(
2016
),
pp. 130-140
Persistent link: https://www.econbiz.de/10011610517
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6
Users segmentation based on the Technological Readiness Adoption Index in emerging countries : the case of Chile
Ramírez-Correa, Patricio
;
Grandón, Elizabeth E.
; …
- In:
Technological forecasting & social change : an …
155
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012236613
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7
Cash rich to cashless market : segmentation and profiling of Fintech-led-Mobile payment users
Jaiswal, Deepak
;
Mohan, Ashutosh
;
Deshmukh, Arun Kumar
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014473137
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8
Assessing the value of real-life brands in Virtual Worlds
Barnes, Stuart J.
;
Mattsson, Jan
;
Hartley, Nicole
- In:
Technological forecasting & social change : an …
92
(
2015
),
pp. 12-24
Persistent link: https://www.econbiz.de/10011389124
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9
New insights into "technologies of touch" : information processing in product evaluation and purchase intention
Racat, Margot
;
Capelli, Sonia
;
Lichy, Jessica
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012805366
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10
The role of the brand in perceived service performance : moderating effects and configurational approach in professional football
Calabuig Moreno, Ferran
;
Prado-Gascó, Vicente
; …
- In:
Technological forecasting & social change : an …
165
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012671852
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