Narrow search
Showing 1 - 10 of 205
Cover Image
Impact of business relationship functions on relationship quality and buyer's performance
Song, Yongtao; Su, Qin; Liu, Qiang; Wang, Tieshan - In: The journal of business & industrial marketing 27 (2012) 4, pp. 286-298
Persistent link: https://www.econbiz.de/10009559261
Cover Image
Effects of customer equity drivers on customer loyalty in B2B context
Ramaseshan, B.; Rabbanee, Fazlul K.; Hui, Laine Tan Hsin - In: The journal of business & industrial marketing 28 (2013) 4, pp. 335-346
Persistent link: https://www.econbiz.de/10009747467
Cover Image
Application of customer lifetime value model in make-to-order manufacturing
Tukel, Oya I.; Dixit, Ashutosh - In: The journal of business & industrial marketing 28 (2013) 6, pp. 468-474
Persistent link: https://www.econbiz.de/10009790099
Cover Image
Evaluating relative value of customers via data envelopment analysis
Noorizadeh, Abdollah; Mahdiloo, Mahdi; Saen, Reza Farzipoor - In: The journal of business & industrial marketing 28 (2013) 7, pp. 577-588
Persistent link: https://www.econbiz.de/10010125757
Cover Image
The role of learning in value co-creation in new technological B2B services
Komulainen, Hanna - In: The journal of business & industrial marketing 29 (2014) 3, pp. 238-252
Persistent link: https://www.econbiz.de/10010345207
Cover Image
Servant leadership, distributive justice and commitment to customer value in the salesforce
Schwepker, Charles H. <Jr.> - In: The journal of business & industrial marketing 31 (2016) 1, pp. 70-82
Persistent link: https://www.econbiz.de/10011539340
Cover Image
Ethical leadership in the salesforce : effects on salesperson customer orientation, commitment to customer value and job stress
Schwepker, Charles H. <Jr.>; Ingram, Thomas N. - In: The journal of business & industrial marketing 31 (2016) 7, pp. 914-927
Persistent link: https://www.econbiz.de/10011564161
Cover Image
Customer perceptions of the value of new packaging technologies
Hakola, Jenni - In: The journal of business & industrial marketing 28 (2013) 8, pp. 649-659
Persistent link: https://www.econbiz.de/10010222166
Cover Image
The effect of equity on value co-creation in business relationships
Gupta, Samir; Zhou, Jing; Feng, Shanfei; Nyadzayo, … - In: The journal of business & industrial marketing 37 (2022) 2, pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Cover Image
Customer flow : evaluating the long-term impact of marketing on value creation
Tretyak, Olga A.; Sloev, Igor - In: The journal of business & industrial marketing 28 (2013) 3, pp. 221-228
Persistent link: https://www.econbiz.de/10009743356