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Formal models of consumer behavior : a conceptual overview
Bettman, James R.; Jones, J. Morgan - In: The journal of business : B 45 (1972) 4, pp. 544-562
Persistent link: https://www.econbiz.de/10001902394
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Intertemporal asset pricing with heterogeneous consumers and without demand aggregation
Kōnstantinidēs, Giōrgos - In: The journal of business : B 55 (1982) 2, pp. 253-267
Persistent link: https://www.econbiz.de/10002024964
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An analysis of frequency and duration of search on the internet
Bhatnagar, Amit; Ghose, Sanjoy - In: The journal of business : B 77 (2004) 2, pp. 311-330
Persistent link: https://www.econbiz.de/10002095237
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The demand dor service contracts
Bryant, W. Keith; Gerner, Jennifer L. - In: The journal of business : B 55 (1982) 3, pp. 345-366
Persistent link: https://www.econbiz.de/10001958086
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Consumer search, role enactment, and market efficiency
Bucklin, Louis P. - In: The journal of business : B 42 (1969) 4, pp. 416-438
Persistent link: https://www.econbiz.de/10001961314
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Forecasting stage 2 of the family life cycle
Bomball, Mark R.; Primeaux, Walter J.; Pursell, Donald E. - In: The journal of business : B 48 (1975) 1, pp. 65-73
Persistent link: https://www.econbiz.de/10001931143
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The search for the consumer innovator
Boone, Louis E. - In: The journal of business : B 43 (1970) 2, pp. 135-140
Persistent link: https://www.econbiz.de/10001938127
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Validity of the product life cycle
Polli, Rolando; Cook, Victor - In: The journal of business : B 42 (1969) 4, pp. 385-400
Persistent link: https://www.econbiz.de/10002656704
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Defining a product
Schnabel, Morton - In: The journal of business : B 49 (1976) 4, pp. 517-529
Persistent link: https://www.econbiz.de/10002780884
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The effect of consumer knowledge and bargaining strength on final selling price : a case study
Primeaux jr., Walter J. - In: The journal of business : B 43 (1970) 4, pp. 419-426
Persistent link: https://www.econbiz.de/10002674246