//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of consumer marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Predicting the incremental ben...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
284
Konsumentenverhalten
284
Brand image
60
Markenimage
60
Brand management
44
Markenführung
44
USA
39
United States
39
Brand
36
Markenartikel
36
Beziehungsmarketing
28
Relationship marketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
17
Persönlichkeitspsychologie
17
Social Web
17
Social web
17
Werbung
17
Emotion
14
Internet marketing
14
Online retailing
14
Online-Handel
14
Online-Marketing
14
Jugendliche
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
more ...
less ...
Online availability
All
Undetermined
99
Type of publication
All
Article
287
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
289
Aufsatz in Zeitschrift
289
Case study
2
Collection of articles of several authors
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
more ...
less ...
Language
All
English
289
Author
All
Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Cho, Hira
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Karakaya, Fahri
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Nepomuceno, Marcelo Vinhal
2
more ...
less ...
Published in...
All
The journal of consumer marketing
Journal of business research : JBR
2,102
Journal of retailing and consumer services
2,006
International journal of consumer studies
775
International journal of hospitality management
746
Psychology & marketing
680
NBER working paper series
670
Journal of consumer research : JCR ; an interdisciplinary bimonthly
590
SpringerLink / Bücher
580
Working paper / National Bureau of Economic Research, Inc.
568
NBER Working Paper
494
Management science : journal of the Institute for Operations Research and the Management Sciences
449
Asia Pacific journal of marketing and logistics
407
The journal of product & brand management
399
European Journal of Marketing
377
Journal of Consumer Marketing
370
Journal of marketing research : JMR
364
The journal of brand management : an international journal
362
European journal of marketing : EJM
359
Journal of travel and tourism marketing
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
346
Journal of retailing
343
Tourism management : research, policies, practice
334
Journal of marketing management : MM
332
Technological forecasting & social change : an international journal
332
Journal of international consumer marketing
323
The international review of retail, distribution and consumer research
312
Journal of marketing
309
Cogent business & management
308
International journal of retail & distribution management
307
Marketing letters : a journal of research in marketing
305
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
304
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
304
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
303
Journal of marketing communications
303
Journal of fashion marketing and management
301
Journal of the Academy of Marketing Science
299
Journal of consumer behaviour : an international research review
292
International journal of contemporary hospitality management
276
Journal of economic psychology : research in economic psychology and behavioral economics
275
more ...
less ...
Source
All
ECONIS (ZBW)
289
Showing
1
-
10
of
289
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of product assortment size and attribute quantity on information searches
Dörnyei, Krisztina Rita
;
Krystallis, Athanasios
; …
- In:
The journal of consumer marketing
34
(
2017
)
3
,
pp. 191-201
Persistent link: https://www.econbiz.de/10011694822
Saved in:
2
How do involvement and product knowledge affect the relationship between intangibility and perceived risk for brands and product categories?
Laroche, Michel
;
Nepomuceno, Marcelo Vinhal
;
Richard, …
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 197-210
Persistent link: https://www.econbiz.de/10003987459
Saved in:
3
Consumer perceptions of online review deceptions : an empirical study in China
Peng, Ling
;
Cui, Geng
;
Zhuang, Mengzhou
;
Li, Chunyu
- In:
The journal of consumer marketing
33
(
2016
)
4
,
pp. 269-280
Persistent link: https://www.econbiz.de/10011523218
Saved in:
4
Application of regulatory focus theory to search advertising
Mowle, Elyse N.
;
Georgia, Emily J.
;
Doss, Brian D.
; …
- In:
The journal of consumer marketing
31
(
2014
)
6/7
,
pp. 494-502
Persistent link: https://www.econbiz.de/10010459751
Saved in:
5
Encouraging consumer searching behavior on healthcare web sites
Cudmore, B. Andrew
;
Bobrowski, Paula E.
;
Kiguradze, Tinatin
- In:
The journal of consumer marketing
28
(
2011
)
4
,
pp. 290-299
Persistent link: https://www.econbiz.de/10009272111
Saved in:
6
A market segmentation approach to esteem and efficacy in information search
Bishop, Melissa
;
Barber, Nelson
- In:
The journal of consumer marketing
29
(
2012
)
1
,
pp. 13-21
Persistent link: https://www.econbiz.de/10009565325
Saved in:
7
Context specificity in use of price information sources
Unni, Ramaprasad
;
Tseng, L. P. Douglas
;
Pillai, Deepa
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 243-250
Persistent link: https://www.econbiz.de/10003987472
Saved in:
8
Determinants of US consumer mobile shopping services adoption : implications for designing mobile shopping services
Yang, Kiseol
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 262-270
Persistent link: https://www.econbiz.de/10003987505
Saved in:
9
Privacy concern and online transactions : the impact of internet self-efficacy and internet involvement
Akhter, Syed H.
- In:
The journal of consumer marketing
31
(
2014
)
2
,
pp. 118-125
Persistent link: https://www.econbiz.de/10010373831
Saved in:
10
Consumers' value perceptions of e-customization : a model incorporating information framing and product type
Jiang, Pingjun
;
Balasubramanian, Siva Kumar
;
Lambert, …
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10010253990
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->