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~isPartOf:"The journal of consumer marketing"
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Consumer behaviour
284
Konsumentenverhalten
284
Brand image
59
Markenimage
59
Brand management
44
Markenführung
44
USA
38
United States
38
Brand
35
Markenartikel
35
Beziehungsmarketing
28
Relationship marketing
28
Advertising effects
27
Werbewirkung
27
China
25
Einzelhandel
18
Marketing management
18
Marketingmanagement
18
Retail trade
18
Advertising
17
Designation of origin
17
Herkunftsbezeichnung
17
Personality psychology
17
Persönlichkeitspsychologie
17
Werbung
17
Social Web
15
Social web
15
Emotion
14
Internet marketing
14
Online-Marketing
14
Jugendliche
13
Online retailing
13
Online-Handel
13
Youth
13
Food consumption
10
Gender
10
Lebensmittelkonsum
10
Perception
10
Target group
10
Viral marketing
10
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Undetermined
99
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Article
283
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2
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Article in journal
285
Aufsatz in Zeitschrift
285
Case study
2
Collection of articles of several authors
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Sammelwerk
2
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Language
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English
285
Author
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Lysonski, Steven
5
Chan, Kara
4
Durvasula, Srinivas
4
Cui, Geng
3
Guzman, Francisco
3
Milne, George R.
3
Poon, Patrick
3
Shoham, Aviv
3
Astous, Alain d'
2
Barber, Nelson
2
Beneke, Justin
2
Black, William C.
2
Block, Martin P.
2
Bose, Mousumi
2
Byun, Kyung-Ah
2
Castaño, Raquel
2
Chrysochou, Polymeros
2
Craton, Lincoln G.
2
Dass, Mayukh
2
Demangeot, Catherine
2
Eastman, Jacqueline Kilsheimer
2
Eberhart, Andrea K.
2
Felix, Reto
2
Gofman, Alex
2
Goldman, Sharon M.
2
Ha, Hong Youl
2
Hernandez, Monica D.
2
Herrmann, Jean-Luc
2
Herstein, Ram
2
Hultén, Peter
2
Kennett-Hensel, Pamela A.
2
Kergoat, Marine
2
Leone, Robert P.
2
Lewin, Jeffrey E.
2
Malthouse, Edward Carl
2
Mets, Tõnis
2
Meyer, Thierry
2
Moskowitz, Howard R.
2
Ng, Yu Leung
2
Paswan, Audhesh K.
2
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Published in...
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The journal of consumer marketing
Journal of business research : JBR
1,994
Journal of retailing and consumer services
1,934
International journal of consumer studies
765
International journal of hospitality management
730
Psychology & marketing
671
Journal of consumer research : JCR ; an interdisciplinary bimonthly
583
NBER working paper series
534
Working paper / National Bureau of Economic Research, Inc.
449
Asia Pacific journal of marketing and logistics
393
The journal of product & brand management
393
NBER Working Paper
390
SpringerLink / Bücher
382
European Journal of Marketing
374
Journal of Consumer Marketing
367
The journal of brand management : an international journal
356
European journal of marketing : EJM
349
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Cogent business & management
342
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of travel and tourism marketing
327
Journal of international consumer marketing
321
Journal of marketing management : MM
310
Journal of retailing
303
Tourism management : research, policies, practice
303
Journal of business ethics : JOBE
296
Journal of marketing communications
296
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
295
International journal of retail & distribution management
294
Journal of fashion marketing and management
293
Marketing letters : a journal of research in marketing
292
Journal of marketing
291
The international review of retail, distribution and consumer research
290
Journal of consumer behaviour : an international research review
287
Journal of the Academy of Marketing Science
276
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
270
International journal of contemporary hospitality management
265
International Journal of Retail & Distribution Management
262
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ECONIS (ZBW)
285
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1
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285
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1
Self-gifting guilt : an examination of self-gifting motivations and post-purchase regret
Clarke, Peter David
;
Mortimer, Gary
- In:
The journal of consumer marketing
30
(
2013
)
6
,
pp. 472-483
Persistent link: https://www.econbiz.de/10010227351
Saved in:
2
The moderating role of human values in planned behavior : the case of Chinese consumers' intention to buy organic food
Zhou, Yanfeng
;
Thøgersen, John
;
Ruan, Yajing
;
Huang, Guang
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 335-344
Persistent link: https://www.econbiz.de/10009788906
Saved in:
3
Consumers' attitude and behavior towards online music piracy and subscription-based services
Cesareo, Ludovica
;
Pastore, Alberto
- In:
The journal of consumer marketing
31
(
2014
)
6/7
,
pp. 515-525
Persistent link: https://www.econbiz.de/10010459738
Saved in:
4
Comparing two mechanisms for green consumption : cognitive-affect behavior vs theory of reasoned action
Liu, Yu
;
Segev, Sigal
;
Villar, Maria Elena
- In:
The journal of consumer marketing
34
(
2017
)
5
,
pp. 442-454
Persistent link: https://www.econbiz.de/10011783134
Saved in:
5
Hybrid car purchase intentions : a cross-cultural analysis
Oliver, Jason D.
;
Lee, Seung-hee
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 96-103
Persistent link: https://www.econbiz.de/10003987423
Saved in:
6
Private label branding in China : what do US and Chinese students think?
Lupton, Robert A.
;
Rawlinson, David R.
;
Braunstein, Lori A.
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 104-113
Persistent link: https://www.econbiz.de/10003987425
Saved in:
7
Gender, store satisfaction and antecedents : a case study of a grocery store
Helgesen, Øyvind
;
Nesset, Erik
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 114-126
Persistent link: https://www.econbiz.de/10003987431
Saved in:
8
Choosing non-conventional treatments : consumers' attempt at controlling health care
Rajamma, Rajasree K.
;
Pelton, Lou E.
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 127-138
Persistent link: https://www.econbiz.de/10003987433
Saved in:
9
Selection criteria of Lebanese consumers in the global snack food industry : country of origin perceptions
Zbib, Imad J.
;
Wooldridge, Barbara R.
;
Ahmed, Zafar U.
; …
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 139-156
Persistent link: https://www.econbiz.de/10003987436
Saved in:
10
Accelerating structured consumer-driven package design
Gofman, Alex
;
Moskowitz, Howard R.
;
Mets, Tõnis
- In:
The journal of consumer marketing
27
(
2010
)
2/3
,
pp. 157-168
Persistent link: https://www.econbiz.de/10003987446
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