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~isPartOf:"The journal of product & brand management"
~isPartOf:"Tourism management perspectives : TMP"
~person:"Bani-Melhem, Shaker"
~person:"Billore, Aditya"
~person:"Hollebeek, Linda D."
~subject:"Brand image"
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Brand image
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Bani-Melhem, Shaker
Billore, Aditya
Hollebeek, Linda D.
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The journal of product & brand management
Tourism management perspectives : TMP
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of consumer behaviour
1
Journal of creating value
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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1
Fifteen years of customer engagement research : a bibliometric and network analysis
Hollebeek, Linda D.
;
Sharma, Tripti Ghosh
;
Pandey, Ritesh
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 293-309
Persistent link: https://www.econbiz.de/10013164323
Saved in:
2
Investigating brand community engagement and evangelistic tendencies on social media
Sharma, Purvendu
;
Sadh, Ashish
;
Billore, Aditya
; …
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 16-28
Persistent link: https://www.econbiz.de/10012798126
Saved in:
3
Novelty seeking, image, and loyalty : the mediating role of satisfaction and moderating role of length of stay : international tourists' perspective
Al-Baity, Mohamed
;
Bani-Melhem, Shaker
- In:
Tourism management perspectives : TMP
23
(
2017
),
pp. 30-37
Persistent link: https://www.econbiz.de/10011775213
Saved in:
4
The effect of customers' brand experience on brand evangelism : the case of luxury hotels
Purohit, Sonal
;
Hollebeek, Linda D.
;
Das, Manish
; …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014310332
Saved in:
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