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~isPartOf:"The journal of product innovation management : an internat. publication of the Product Development & Management Association"
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The journal of product innovation management : an internat. publication of the Product Development & Management Association
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Extending Lead-User Theory: Antecedents and Consequences of Consumers' Lead Userness
Schreier, Martin
;
Prügl, Reinhard
- In:
The journal of product innovation management : an …
25
(
2008
)
4
,
pp. 331-346
Persistent link: https://www.econbiz.de/10008055466
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