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Consumer behaviour
2
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2
Beziehungsmarketing
1
Brand enactment
1
Brand image
1
Brand management
1
Consumers experiencing vulnerability
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Customer experience
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Customer satisfaction
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Drug consumption
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Education (SDG 4)
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Employee-environment fit
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Gender equity (SDG 5)
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HR marketing
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Harm to others
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Hospitality
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Internal branding
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International marketing
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Internationales Marketing
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Markenimage
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Marketingmanagement
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Moral emotions
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Need for distinction
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Beatson, Amanda
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Keating, Byron
1
Lings, Ian
1
Mulcahy, Rory
1
Pontes, Nicolas
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Pontes, Vivian
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The journal of services marketing
Journal of business research : JBR
12
The service industries journal
10
Long range planning : LRP ; international journal of strategic management
7
International journal of services technology and management
6
Journal of marketing management : MM
6
Journal of marketing communications
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
European Journal of Marketing
3
Journal of Business Research
3
Journal of business ethics : JOBE
3
Management international review : MIR ; journal of international business
3
The Service Industries Journal
3
Asia Pacific journal of marketing and logistics
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of human resource management
2
International journal of knowledge management studies : IJKMS
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of strategic business alliances
2
Journal of Consumer Marketing
2
Journal of Services Marketing
2
Journal of Social Marketing
2
Journal of international management
2
Journal of service management
2
Journal of service theory and practice
2
Journal of service theory and practice : JSTP
2
Journal of strategic marketing
2
Research paper series / Aston Business School Research Institute
2
Services marketing quarterly
2
jbm - Journal of Business Market Management
2
Advances in international marketing
1
Advances in organization studies
1
Asia Pacific : journal of human resources
1
Asia Pacific Journal of Marketing and Logistics
1
Australasian marketing journal
1
Business Research
1
Business research
1
European journal of marketing : EJM
1
Handbook of strategic alliances
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ECONIS (ZBW)
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1
A transformative and social marketing ecosystem investigation into drug use among young adults
Riedel, Aimee
;
Beatson, Amanda
;
Mulcahy, Rory
;
Keating, …
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 184-200
Persistent link: https://www.econbiz.de/10013542922
Saved in:
2
Need for distinction moderates customer responses to preferential treatment
Pontes, Vivian
;
Greer, Dominique A.
;
Pontes, Nicolas
; …
- In:
The journal of services marketing
37
(
2023
)
4
,
pp. 409-419
Persistent link: https://www.econbiz.de/10014276916
Saved in:
3
SDG commentary: services that provide opportunity for all humans
Raciti, Maria M.
;
Alkire, Linda
;
Beatson, Amanda
- In:
The journal of services marketing
38
(
2024
)
2
,
pp. 164-171
Persistent link: https://www.econbiz.de/10014473611
Saved in:
4
Internal market orientation determinants of employee brand enactment
Boukis, Achilleas
;
Gounaris, Spiros
;
Lings, Ian
- In:
The journal of services marketing
31
(
2017
)
7
,
pp. 690-703
Persistent link: https://www.econbiz.de/10011801482
Saved in:
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