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Relationship characteristics as moderators of the satisfaction loyalty link : findings in a business-to-business context
Homburg, Christian; Giering, Annette; Menon, Ajay - 1999
Persistent link: https://www.econbiz.de/10004709871
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A multiple layer model of market oriented organizational culture : measurement issues and performance outcomes
Homburg, Christian; Pflesser, Christian - 2000
Persistent link: https://www.econbiz.de/10004562840
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Involvement als Determinante der Qualitätswahrnehmung von Dienstleistungen
Homburg, Christian; Kebbel, Phoebe - 2000
Persistent link: https://www.econbiz.de/10004605019
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Einflussgrößen des Kundenrückgewinnungserfolgs : theoretische Betrachtung und empirische Befunde im Dienstleistungsbereich
Homburg, Christian; Sieben, Frank G.; Stock-Homburg, Ruth - 2003
Persistent link: https://www.econbiz.de/10004801964
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Marketing organization : a holistic framework of dimensions and determinants
Workman, John P.; Homburg, Christian; Gruner, Kjell - 1997
Persistent link: https://www.econbiz.de/10004802041
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Governance mechanisms in transnational business relationships
Homburg, Christian; Kiedaisch, Ingo; Cannon, Joseph P. - 1997
Persistent link: https://www.econbiz.de/10004802045
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Marketing's influence within the firm
Homburg, Christian; Workman, John P.; Krohmer, Harley - 1997
Persistent link: https://www.econbiz.de/10004802046
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Customer satisfaction in industrial markets : dimensional and multiple role issues
Homburg, Christian; Rudolph, Bettina - 1997
Persistent link: https://www.econbiz.de/10004802051
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Entwicklungslinien der Marketingorganisation
Homburg, Christian; Gruner, Kjell; Hocke, Gregor - 1997
Persistent link: https://www.econbiz.de/10004802052
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On closeness to the customer in industrial markets
Homburg, Christian - 1997
Persistent link: https://www.econbiz.de/10004802054