Despite the empirical relevance of advertising strategies in concentrated markets, the economics literature is largely … silent on the effect of persuasive advertising strategies on pricing and market structure and increasing (or decreasing …) dominance. We propose a simple model of persuasive advertising and pricing with differentiated goods and analyze the …

recent evidence on increased ad-blocking, which has become a key concern to the entire advertising industry. Our main …

The last decades have seen large improvements in digital advertising technology that allowed firms to better target … specific consumer tastes. This research studies the relationship among digital advertising, the rise of varieties, and economic … welfare. We develop a model of advertising and varieties where firms choose the intensity of digital ads directed at specific …

otherwise standard targeting framework can explain several recent key issues from the advertising industry, such as consumer …

market data (sales, profits, online clicks,...), the relation between advertising expenditures and market shares, the …

This paper examines racial disparities in mortgage processing time prior to the global financial crisis. We find that … segments of mortgage markets, faster lenders within each segment, and the types of loan products that are processed faster, all …

bargaining where failure leads to both job loss and mortgage default. Moreover, foreclosure generates disutility beyond selling a … mortgage command a significantly lower wage than other homeowners. This finding survives a number of robustness checks. We also … include other determinants of house lock such as a favorable mortgage interest rate relative to the current rate and a capped …