Narrow search
Showing 1 - 5 of 5
Cover Image
The influence of vicarious role models on purchase intentions of Botswana teenagers
Makgosa, Rina - In: Young consumers : insight and ideas for responsible … 11 (2010) 4, pp. 307-319
Persistent link: https://www.econbiz.de/10008809033
Cover Image
Tween girls' perception of gender roles and gender identities : a qualitative study
Chan, Kara; Tufte, Birgitte; Cappello, Gianna; … - In: Young consumers : insight and ideas for responsible … 12 (2011) 1, pp. 66-81
Persistent link: https://www.econbiz.de/10009011424
Cover Image
Generation Y's athlete role model perceptions on PWOM behaviour
Buksa, Ivan; Mitsis, Ann - In: Young consumers : insight and ideas for responsible … 12 (2011) 4, pp. 337-347
Persistent link: https://www.econbiz.de/10009425038
Cover Image
What do adolescent girls learn about gender roles from advertising images?
Chan, Kara; Ng, Yu Leung; Williams, Russell B. - In: Young consumers : insight and ideas for responsible … 13 (2012) 4, pp. 357-366
Persistent link: https://www.econbiz.de/10009689301
Cover Image
Adolescents report television characters do not influence their self-perceptions of body image, weight, clothing choices or food habits
Winham, Donna; Hampl, Jeffrey S. - In: Young consumers : insight and ideas for responsible … 9 (2008) 2, pp. 121-130
Persistent link: https://www.econbiz.de/10003745621