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Active mediation of television, internet and mobile advertising
Shin, Wonsun - In: Young consumers : insight and ideas for responsible … 18 (2017) 4, pp. 378-392
Persistent link: https://www.econbiz.de/10011806307
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Food on young children's television in the UK
Oates, Caroline J.; Newman, Nicki - In: Young consumers : insight and ideas for responsible … 11 (2010) 3, pp. 160-169
Persistent link: https://www.econbiz.de/10008667655
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Healthy and unhealthy food in Italian television ads for adults and children
Puggelli, Francesca Romana; Bertolotti, Mauro - In: Young consumers : insight and ideas for responsible … 15 (2014) 1, pp. 58-67
Persistent link: https://www.econbiz.de/10010386448
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Using marketing frameworks to predict the effects of e-cigarette commercials on youth
Pike, James Russell; Miller, Stephen; Cappelli, Christopher - In: Young consumers : insight and ideas for responsible … 24 (2023) 2, pp. 149-164
Persistent link: https://www.econbiz.de/10014302255
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Influence of television advertising on adolescents in China : an urban-rural comparison
Chan, Kara; Cai, Xiao - In: Young consumers : insight and ideas for responsible … 10 (2009) 2, pp. 133-145
Persistent link: https://www.econbiz.de/10003860012
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Parent-adolescent interaction and the family's effect on adolescent TV skepticism : an empirical analysis with Turkish consumers
Ozdogan, F. Bahar; Altintas, M. Hakan - In: Young consumers : insight and ideas for responsible … 11 (2010) 1, pp. 24-35
Persistent link: https://www.econbiz.de/10003972207
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The tweens market and responses to advertising in Denmark and Hong Kong
Andersen, Lars P.; Tufle, Birgitte; Rasmussen, Jeanette; … - In: Young consumers : insight and ideas for responsible … 9 (2008) 3, pp. 189-200
Persistent link: https://www.econbiz.de/10003772944
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Determinants for materialism among adolescents in Singapore
La Ferle, Carrie; Chan, Kara - In: Young consumers : insight and ideas for responsible … 9 (2008) 3, pp. 201-214
Persistent link: https://www.econbiz.de/10003772945
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Exploring message themes in antismoking advertising targeted at teenagers
Uusitalo, Outi; Niemelä-Nyrhinen, Jenni - In: Young consumers : insight and ideas for responsible … 9 (2008) 1, pp. 29-36
Persistent link: https://www.econbiz.de/10003700769
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Impact of nature of advergames on brand recall and brand attitude among young Indian gamers : moderating roles of game-product congruence and persuasion knowledge
Vashisht, Devika; Sreejesh, S. - In: Young consumers : insight and ideas for responsible … 16 (2015) 4, pp. 454-467
Persistent link: https://www.econbiz.de/10011522157