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Les mouvements de mode : expliqués aux parents
Obalk, Hector; Soral, Alain; Pasche, Alexandre - 1984
Persistent link: https://www.econbiz.de/10004628700
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Hard looks : masculinities, spectatorship and contemporary consumption
Nixon, Sean - 1996
Persistent link: https://www.econbiz.de/10004317019
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Consumers' loyalty to the Co-op brand in Kuwait and its relationship to their purchasing decisions
Abou Jomaah, Naeim H. - In: Maǧallat dirāsāt al-Ḫalīǧ wa-'l-Ǧazīra … 16 (1990) 62, pp. 263-318
Persistent link: https://www.econbiz.de/10001089198
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Heterogeneity in reference incidence and its impact on brand choice
Gupta, Anil V. - 1997 - [Mikrofiche-Ausg.]
Persistent link: https://www.econbiz.de/10004359486
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Economic socialization : the economic beliefs and behaviours of young people
Lunt, Peter Kenneth (contributor) - 1996
Persistent link: https://www.econbiz.de/10004310175
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Der Zusammenhang zwischen Marken- und Konsumentenpersönlichkeit : Kausalanalytische Untersuchung am Beispiel von Jugendlichen
Schlagentweith, Dirk - 2009
Persistent link: https://www.econbiz.de/10004929993
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Milliardenverluste zwischen Rampe und Checkout : am 15. März in Düsseldorf
1983
Persistent link: https://www.econbiz.de/10004663778
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Runway logic: "Y" Generation Y prefer fashion brand over country-of-origin
Tjandra, Nathalia C.; Omar, Maktoba; Robert L. Williams, Jr. - In: Transnational Marketing Journal 1 (2013) 1, pp. 22-40
fashion brands. This study was conducted in the context of fashion products, one of the key interests of the Generation Y, and … valuable insight to international fashion marketers about how country-of-origin information influences the Generation Y …’s perception towards international fashion brands. Qualitative studies which investigate the perception of Generation Y towards …
Persistent link: https://www.econbiz.de/10010901839