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~language:"deu"
~person:"Diller, Hermann"
~subject:"Marketing"
~type_genre:"Enzyklopädie"
~type_genre:"Fallstudie"
~type_genre:"Glossar enthalten"
~type_genre:"Non-commercial literature"
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Diller, Hermann
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Vahlens großes Marketinglexikon
Diller, Hermann
(
ed.
)
-
1992
Persistent link: https://www.econbiz.de/10000088512
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2
Grundprinzipien des Marketing : [Marketing Instrumente, Marketing Probleme, Marketing Methoden, Marketing Modelle, Marketing Strategien]
Diller, Hermann
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2002
Persistent link: https://www.econbiz.de/10001689598
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3
Zielgruppen finden und überzeugen : [WiGIM Jahrestagung am 13.10.2005]
Diller, Hermann
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003336026
Saved in:
4
Innovatives Industriegütermarketing
Diller, Hermann
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003667869
Saved in:
5
Vahlens großes Marketinglexikon
Diller, Hermann
(
contributor
)
-
2001
-
2., völlig überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004607127
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