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~language:"deu"
~person:"Fessel, Klaus"
~subject:"Absatz"
~subject:"Marktforschung"
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Fessel, Klaus
Koschnick, Wolfgang J.
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Die Werbebeobachtung in Österreich
Fessel, Klaus
- In:
Handbuch der Marktforschung
,
(pp. 74-78)
.
2007
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