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~language:"eng"
~person:"Sheth, Jagdish N."
~source:"econis"
~subject:"Deutschland <DDR>"
~subject:"Polen"
~subject:"United States"
~subject:"Verbraucherverhalten"
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Marketing
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Marketingmanagement
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Sheth, Jagdish N.
Kotler, Philip
13
Solomon, Michael R.
11
Askegaard, Søren
8
Bamossy, Gary J.
7
Day, George S.
7
Hawkins, Del I.
7
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6
Foxall, Gordon R.
6
Tadajewski, Mark
6
Zaltman, Gerald
6
Jones, D. G. Brian
5
Kanuk, Leslie Lazar
5
Kumar, V.
5
Malhotra, Naresh K.
5
Mothersbaugh, David L.
5
Olson, Jerry C.
5
Peter, Jerome Paul
5
Schiffman, Leon G.
5
Belk, Russell W.
4
Engel, James F.
4
Fritz, Wolfgang
4
Hogg, Margaret K.
4
Kassarjian, Harold H.
4
Montgomery, David B.
4
Mooij, Marieke K. de
4
Robertson, Thomas S.
4
Silverstein, Michael J.
4
Vacić, Aleksandar M.
4
Albaum, Gerald S.
3
Bearden, William O.
3
Best, Roger J.
3
Blackwell, Roger D.
3
Blythe, Jim
3
Bryson, Phillip J.
3
Butman, John
3
Diamantopoulos, Adamantios
3
Duncan, Delbert J.
3
East, Robert
3
Gbadamosi, Ayantunji
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Legends in marketing
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Legends in marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503416
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2
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
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3
Multivariate methods for market and survey research
Sheth, Jagdish N.
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000329793
Saved in:
4
The theory of buyer behavior
Howard, John A.
;
Sheth, Jagdish N.
-
1969
Persistent link: https://www.econbiz.de/10000054359
Saved in:
5
The multivariate revolution in marketing research
Sheth, Jagdish N.
-
2009
Persistent link: https://www.econbiz.de/10003794433
Saved in:
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