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Process analysis for marketing research
Pieters, Constant - 2020
Persistent link: https://www.econbiz.de/10012617409
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Business research methods
Zikmund, William G. - 2003 - 7. ed.
Persistent link: https://www.econbiz.de/10001663416
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Advertising and public relations research
Jugenheimer, Donald W.; Bradley, Samuel D.; Kelley, Larry D. - 2010
Persistent link: https://www.econbiz.de/10013530441
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A study of R&D marketing interface and innovation success in high technology firms
Gupta, Ashok Kumar - 1984
Persistent link: https://www.econbiz.de/10000692383
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Food and drink NPD : a review of key trends - France
In: Consumer goods Europe (2008) 542
Persistent link: https://www.econbiz.de/10003648364
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Food and drink NPD : a review of key trends - Germany
In: Consumer goods Europe (2008) 542
Persistent link: https://www.econbiz.de/10003648366
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Food and drink NPD : a review of key trends - Italy
In: Consumer goods Europe (2008) 542
Persistent link: https://www.econbiz.de/10003648368
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Food and drink NPD : a review of key trends - Spain
In: Consumer goods Europe (2008) 542
Persistent link: https://www.econbiz.de/10003648369
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Food and drink NPD : a review of key trends - UK
In: Consumer goods Europe (2008) 542
Persistent link: https://www.econbiz.de/10003648370
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Marketing concept - the St. Gallen management approach
Bieger, Thomas - 2021 - 2nd, revised edition
, application of marketing tools, product design, price, distribution and communication policy, service provision, innovation and …
Persistent link: https://www.econbiz.de/10012614049