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Globally standardised versus locally adapted packaging : a case study at Sony Ericsson Mobile Communications AB
Nilsson, Fredrik; Fagerlund, Magnus; Körner, Jonas - In: International journal of retail & distribution management 41 (2013) 5, pp. 396-414
Persistent link: https://www.econbiz.de/10009767788
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Understanding the robustness of optimal FMCG distribution networks
Kellner, Florian; Otto, Andreas; Busch, Andreas - In: Logistics research 6 (2013) 4, pp. 173-185
Persistent link: https://www.econbiz.de/10010223125
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Flexibility planning in distribution networks : a flexibility planning model for the consumer goods industry
Pfeiffer, Dominik - 2016
Persistent link: https://www.econbiz.de/10011453942
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The revolution in sales and marketing
Magrath, Allan J. - 1990
Persistent link: https://www.econbiz.de/10000808616
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The journal of personal selling & sales management : JPSSM
Philadelphia, PA : Taylor & Francis Group, LLC; … - 1.1980/81 -
Persistent link: https://www.econbiz.de/10000479883
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Sales Engineering : The marketing of technological products
Chorafas, D. N. - 1967
Persistent link: https://www.econbiz.de/10000595929
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Excellence in sales : optimising customer and sales management
Dannenberg, Holger; Zupancic, Dirk - 2009 - 1. ed.
Persistent link: https://www.econbiz.de/10003726288
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Sales and distribution management
Chunawalla, S. A. - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10003770299
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Selling and sales management
Jobber, David; Lancaster, Geoffrey - 2009 - 8th ed.
Persistent link: https://www.econbiz.de/10003789246
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The sales force technology-performance chain : the role of adaptive selling and effort
Rapp, Adam; Agnihotri, Raj; Forbes, Lukas P. - In: The journal of personal selling & sales management : JPSSM 28 (2008) 4, pp. 335-350
Persistent link: https://www.econbiz.de/10003774596