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Based on analysis of six companies, three each from India and US, it is found that companies using cultural values as anchors for acquiring and building competitive capabilites have outsmarted other companies that followed only conventional routes such as product and process innovations,...
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Purpose – The aim of this article is to offer readers several useful paths of thought on a “deepened” and “widened” approach to the notion of interface, taking into account several types of stakeholder in the exchange. Design/methodology/approach – Three case studies are developed...
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Purpose – The purpose of this research is to take into consideration the country effect in online and offline environments and compares price levels and dispersion online v. offline across the two largest Continental European markets, thus adding a new dimension in price comparisons and...
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Purpose – The purpose of this paper is to show how yield management and dynamic pricing, which originated in the airline industry, are now diffusing in other service industries. The aim is to demonstrate that these techniques can be profitably applied to telecommunications and similar sectors...
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