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"For us, by us" : hip-hop fash...
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1
Are you reaching the Black-American consumer? : how the rise of US multiculturalism ended up sending mixed marketing messages
Franklin, Esther
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 259-262
Persistent link: https://www.econbiz.de/10010419831
Saved in:
2
Improving sustainable
fashion
marketing and
advertising
: a reflection on framing message and target audience
Guedes, Biatriz
;
Paillard-Bardey, Aurore C.
;
Schat, Anke
- In:
International journal of market research
62
(
2020
)
2
,
pp. 124-126
Persistent link: https://www.econbiz.de/10012214125
Saved in:
3
Older women's responses to current
fashion
models
Kozar, Joy M.
;
Damhorst, Mary Lynn
- In:
Journal of fashion marketing and management
12
(
2008
)
3
,
pp. 338-350
Persistent link: https://www.econbiz.de/10003761549
Saved in:
4
Identity distancing and targeted advertisements : the black sheep effect
Harmon-Kizer, Tracy R.
- In:
Journal of promotion management : JPM
22
(
2016
)
3
,
pp. 321-348
Persistent link: https://www.econbiz.de/10011532969
Saved in:
5
The influence of cognitive load on nonverbal accuracy of caucasian and African-American targets : implications for ad processing
Andrzejewski, Susan A.
;
Podoshen, Jeffrey S.
- In:
Journal of international consumer marketing
29
(
2017
)
2
,
pp. 83-90
Persistent link: https://www.econbiz.de/10011690498
Saved in:
6
Launching a youth apparel brand : Jonathan West New York
Taran, Zina
;
Rosetti, Joe
;
Dombroski, Ed
- In:
Brand research : [an outcome of the second …
,
(pp. 115-123)
.
2009
Persistent link: https://www.econbiz.de/10009623339
Saved in:
7
Advertisements: interpreting images used to sell to young adults
Adomaitis, Alyssa Dana
;
Johnson, Kim P.
- In:
Journal of fashion marketing and management
12
(
2008
)
2
,
pp. 182-192
Persistent link: https://www.econbiz.de/10003737159
Saved in:
8
The SHARP conceptual framework for young African-American adults ... what is cool?
Sharperson, Carl
;
Leseane, Reginald
- In:
International business realisms : globalizing locally …
,
(pp. 42-54)
.
2013
Persistent link: https://www.econbiz.de/10011418001
Saved in:
9
African American consumers' evaluations of ethnically primed advertisements
Zúñiga, Miguel A.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 94-101
Persistent link: https://www.econbiz.de/10011453879
Saved in:
10
Adolescent perceptions of black-oriented media: "the day Beyoncé turned Black" : can Black-oriented films and TV programs be marketed more broadly?
Ellithorpe, Morgan E.
;
Hennessy, Michael
;
Bleakley, Amy
- In:
Journal of advertising research
59
(
2019
)
2
,
pp. 158-170
Persistent link: https://www.econbiz.de/10012109422
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