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Subsidiary strategy patterns and local context

Morschett, Dirk - In: Markteintrittsstrategien : Dynamik und Komplexität, (pp. 153-176). 2012

Persistent link: https://www.econbiz.de/10009529016

Disintermediation in distribution channels : a transaction cost-based analysis of wholesalers

Morschett, Dirk - In: European retail research 25 (2011) 2, pp. 93-112

Persistent link: https://www.econbiz.de/10009404789

Disintermediation in distribution channels : a transaction cost-based analysis of wholesalers

Morschett, Dirk - In: European retail research 25 (2011) 2, pp. 93-112

Persistent link: https://www.econbiz.de/10009924865

International resource configuration of product-related services in the digital age – An analysis of its antecedents

Jovanovic, Jelena; Morschett, Dirk - In: Journal of Service Management 32 (2021) 5, pp. 813-834

Purpose: Although many manufacturers depend on international sales, and product-related services continue to increase in importance, little is known about how manufacturers should deliver their product-related services across borders. This paper examines the international configuration decision...

Persistent link: https://www.econbiz.de/10012641054

The influence of knowledge flows on market entry strategies and coordination in service MNCs

Morschett, Dirk; Schramm-Klein, Hanna - In: Internationale Unternehmungen und das Management …, (pp. 1-25). 2010

Persistent link: https://www.econbiz.de/10008669240

Decades of research on market entry modes : what do we really know about external antecedents of entry mode choice?

Morschett, Dirk; Schramm-Klein, Hanna; Swoboda, Bernhard - In: Journal of international management 16 (2010) 1, pp. 60-77

Persistent link: https://www.econbiz.de/10003975173

A behavior-based analysis of the changes of the structure, systems, and culture in the internationalization processes over time

Swoboda, Bernhard; Jager, Martin; Morschett, Dirk; … - In: Research on knowledge, innovation and internationalization, (pp. 41-65). 2009

Persistent link: https://www.econbiz.de/10003947163

Changes in foreign operation modes : stimuli for increases versus reductions

Swoboda, Bernhard; Olejnik, Edith; Morschett, Dirk - In: International business review : the official journal of … 20 (2011) 5, pp. 578-590

Persistent link: https://www.econbiz.de/10009380896

Moderating role of involvement in building a retail brand

Swoboda, Bernhard; Haelsig, Frank; Schramm-Klein, Hanna; … - In: International journal of retail & distribution management 37 (2009) 11, pp. 952-974

Persistent link: https://www.econbiz.de/10009521950

International SME alliances : the impact of alliance building and configurational fit on success

Swoboda, Bernhard; Meierer, Markus; Foscht, Thomas; … - In: Long range planning : LRP ; international journal of … 44 (2011) 4, pp. 271-288

Persistent link: https://www.econbiz.de/10009261010

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