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Text mining for the hotel industry

Lau, Kin-nam; Lee, Kam-hon; Ho, Ying - In: The Cornell School of hotel administration handbook of …, (pp. 66-84). 2010

Persistent link: https://www.econbiz.de/10008666493

China marketing

Ho, Ying; Lee, Kam-hon - In: Handbook of research on Asian business, (pp. 182-207). 2007

Persistent link: https://www.econbiz.de/10003401413

Unfolding large-scale marketing data

Ho, Ying; Chung, Yuho; Lau, Kin-nam - In: International journal of research in marketing : IJRM ; … 27 (2010) 2, pp. 119-132

Persistent link: https://www.econbiz.de/10003987357

The role of regulatory focus and goal progress on goal-directed consumption behaviors

Chan, Nga Cheng; Ho, Ying - In: The journal of consumer marketing 34 (2017) 2, pp. 147-155

Persistent link: https://www.econbiz.de/10011635306

High-tech firms' international acquisition performance : the influence of host country property rights protection

Zhu, Hong; Qian, Gong-ming - In: International business review : the official journal of … 24 (2015) 4, pp. 556-566

Persistent link: https://www.econbiz.de/10011317145

Business ethics in China : confucianism, socialist market economy and the multinational enterprises

Lee, Kam-hon - In: Ethics in international management, (pp. 309-321). 1998

Persistent link: https://www.econbiz.de/10001305493

Gamble more than you want?

Ho, Ying; Lam, Long W.; Lam, Desmond - In: International Journal of Contemporary Hospitality Management 31 (2019) 2, pp. 557-574

Purpose: This study aims to explore the influence of casino servicescape on unplanned gaming behaviors by examining the mediating role of casino customers’ perceived behavioral control (i.e. perceived internal and external control). Design/methodology/approach: Data were collected from 475...

Persistent link: https://www.econbiz.de/10012069292

The role of regulatory focus and goal progress on goal-directed consumption behaviors

Chan, Nga Cheng; Ho, Ying - In: Journal of Consumer Marketing 34 (2017) 2, pp. 147-155

Purpose This paper aims to examine the moderating role of customers’ regulatory focus on the relationship between progress level of goal pursuit and customers’ consumption behaviors in a retail setting. Design/methodology/approach Data were collected from a loyalty program organized by a...

Persistent link: https://www.econbiz.de/10014850107

Global business : Asia-Pacific dimensions

Kaynak, Erdener (ed.); Lee, Kam-hon (contributor) - 1989

Persistent link: https://www.econbiz.de/10000034498

Cultural aspects of marketing

Lee, Kam-hon; Shum, Cass - In: Marketing theory : a student text, (pp. 165-182). 2010

Persistent link: https://www.econbiz.de/10003950831