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West, Douglas S. - 2015 - 3. Aufl.

Persistent link: https://www.econbiz.de/10013480584

Ford, John B.; West, Douglas; Magnini, Vincent P.; … - In: Review of marketing research 7 (2010), pp. 1-18

Persistent link: https://www.econbiz.de/10009957648

West, Douglas C.; Ford, John B.; Farris, Paul W. - In: Journal of advertising research 54 (2014) 2, pp. 149-162

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West, Douglas C.; Ford, John B.; Ibrahim, Essam - 2006 - 1. publ.

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Ford, John B.; West, Douglas C.; Koorank Beheshti, … - In: Journal of business research : JBR 167 (2023), pp. 1-9

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West, Douglas C.; Ford, John B.; Ibrahim, Essam; … - 2022 - Fourth edition

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West, Douglas C.; Ford, John B.; Ibrahim, Essam - 2010 - 2. ed.

Persistent link: https://www.econbiz.de/10003884100

Merchant, Altaf; LaTour, Kathryn A.; Ford, John B.; … - In: Psychology & marketing 35 (2018) 1, pp. 64-78

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Ford, John B.; LaTour, Michael S.; Clarke, Irvine - In: American business review 22 (2004) 1, pp. 42-55

Persistent link: https://www.econbiz.de/10001968954

Reichert, Tom; LaTour, Michael S.; Ford, John B. - In: Journal of advertising research 51 (2011) 2, pp. 436-448

Persistent link: https://www.econbiz.de/10009269499