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Creative climate : a critical success factor for 21st century organisations
Barrett, Hilton
;
Balloun, Joseph L.
;
Weinstein, Art
- In:
International journal of business innovation and research
6
(
2012
)
2
,
pp. 202-219
Persistent link: https://www.econbiz.de/10009551685
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Creative climate : a critical success factor for 21st century organisations
Barrett, Hilton
;
Balloun, Joseph L.
;
Weinstein, Art
- In:
International journal of business innovation and research
6
(
2012
)
2
,
pp. 202-219
Persistent link: https://www.econbiz.de/10010004649
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3
Superior customer value : strategies for winning and retaining customers
Weinstein, Art
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2012
-
3rd ed
Persistent link: https://www.econbiz.de/10009525475
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4
Segmenting B2B technology markets via psychographics : an exploratory study
Weinstein, Art
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 257-267
Persistent link: https://www.econbiz.de/10010384770
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Segmenting technology markets: applying the nested approach
Weinstein, Art
- In:
Marketing intelligence & planning
29
(
2011
)
7
,
pp. 672-686
Persistent link: https://www.econbiz.de/10009384737
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6
Defining your market : winning strategies for high-tech, industrial, and service firms
Weinstein, Art
-
1998
Persistent link: https://www.econbiz.de/10004037797
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7
Handbook of market segmentation : strategic targeting for business and technology firms
Weinstein, Art
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2004
-
3. ed.
Persistent link: https://www.econbiz.de/10004799786
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8
Creating superior customer value in the now economy
Weinstein, Art
- In:
Journal of creating value
6
(
2020
)
1
,
pp. 20-33
Persistent link: https://www.econbiz.de/10014580390
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9
Houdini's magical marketing strategies
Weinstein, Art
- In:
Journal of strategic marketing
30
(
2022
)
7
,
pp. 691-702
Persistent link: https://www.econbiz.de/10013492881
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10
Building and evaluating a customer value blog
Weinstein, Art
- In:
Journal of marketing analytics : JMA
11
(
2023
)
3
,
pp. 551-557
Persistent link: https://www.econbiz.de/10014374942
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