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The role of mega-sports event...
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Sports
29
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20
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20
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O'Reilly, Norm
84
Nadeau, John
47
Séguin, Benoit
40
Parent, Milena M.
20
MacIntosh, Eric W.
18
Abeza, Gashaw
15
Heslop, Louise A.
15
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14
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7
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7
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6
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6
Legg, David
6
Levallet, Nadège
6
Hoye, Russell
5
Lu, Irene R. R.
5
MacIntosh, Eric
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International journal of sport management and marketing : IJSMM
32
Journal of sport management : the official journal of the North American Society of Sport Management
14
Sport management review
13
European Sport management quarterly : ESMQ
10
Sport, Business and Management: An International Journal
10
International Journal of Sports Marketing and Sponsorship
7
International journal of sport finance
6
International journal of sports marketing & sponsorship
3
Journal of marketing for higher education
3
Journal of strategic marketing
3
Sport, Business and Management : an international journal ; SBM
3
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2
International Journal of Event and Festival Management
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2
The international journal of entrepreneurship and innovation
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Advances in e-business research (AEBR) book series
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Contemporary microenterprise : concepts and cases
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Corporate reputation review : an international journal
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International Journal of Culture, Tourism and Hospitality Research
1
International Journal of Housing Markets and Analysis
1
International Marketing Review
1
International journal of business and emerging markets : IJBEM
1
International journal of event and festival management
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International marketing review
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Journal of Entrepreneurship in Emerging Economies
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Journal of Social Marketing
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Journal of consumer behaviour : an international research review
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ECONIS (ZBW)
105
Other ZBW resources
27
OLC EcoSci
19
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1
Mega-special-event promotions and intent to purchase : a longitudinal analysis of the Super Bowl
O'Reilly, Norm
;
Lyberger, Mark R.
;
McCarthy, Larry M.
; …
- In:
Journal of sport management : the official journal of …
22
(
2008
)
4
,
pp. 392-409
Persistent link: https://www.econbiz.de/10003743618
Saved in:
2
The role of social media in the co-creation of value in relationship marketing : a multi-domain study
Abeza, Gashaw
;
O'Reilly, Norm
;
Finch, David J.
; …
- In:
Journal of strategic marketing
28
(
2020
)
6
,
pp. 472-493
Persistent link: https://www.econbiz.de/10012313915
Saved in:
3
Cross-sectoral variation in organizational culture in the fitness industry
MacIntosh, Eric W.
;
Doherty, Alison
;
Walker, Matt
- In:
European Sport management quarterly : ESMQ
10
(
2010
)
4
,
pp. 445-464
Persistent link: https://www.econbiz.de/10008695530
Saved in:
4
Conceptualizing a meaningful definition of hazing in sport
Crow, R. Brian
;
MacIntosh, Eric W.
- In:
European Sport management quarterly : ESMQ
9
(
2009
)
4
,
pp. 433-451
Persistent link: https://www.econbiz.de/10003922007
Saved in:
5
Food and non-alcoholic beverage sponsorship of sporting events : the link to the obesity issue
Danylchuk, Karen E.
;
MacIntosh, Eric W.
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
2
,
pp. 69-80
Persistent link: https://www.econbiz.de/10003857573
Saved in:
6
An exploration of stakeholder values : in search of common ground within an international sport and development initiative
MacIntosh, Eric W.
;
Spence, Kirsty
- In:
Sport management review
15
(
2012
)
4
,
pp. 404-415
Persistent link: https://www.econbiz.de/10009627405
Saved in:
7
Cross-sectoral variation in organizational culture in the fitness industry
MacIntosh, Eric W.
;
Doherty, Alison
;
Walker, Matthew
- In:
Sport management cultures
,
(pp. 49-68)
.
2014
Persistent link: https://www.econbiz.de/10010365604
Saved in:
8
Exploring the community and external-agency partnership in sport-for-development programming
MacIntosh, Eric W.
;
Arellano, Alexandra
;
Forneris, Tanya
- In:
European Sport management quarterly : ESMQ
16
(
2016
)
1
,
pp. 38-57
Persistent link: https://www.econbiz.de/10011564400
Saved in:
9
Branding a professional sport team that reenters the same marketplace : stakeholders' perspectives
Rodrigue, François
;
Abeza, Gashaw
;
Séguin, Bernoit
; …
- In:
Sport marketing quarterly : preferred journal of the …
30
(
2021
)
1
,
pp. 3-15
Persistent link: https://www.econbiz.de/10012519163
Saved in:
10
Chronicling the transient nature of fitness employees : an organizational culture perspective
MacIntosh, Eric W.
;
Walker, Matthew
- In:
Journal of sport management : the official journal of …
26
(
2012
)
2
,
pp. 113-126
Persistent link: https://www.econbiz.de/10009540561
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