Vedamani, Gibson G - 2018 - 1st ed.
Unvailing the success secrets of retailing in India. … -- Chapter 1 India's Unique Retail Evolution -- Chapter 2 The Significance of Micro, Small and Medium Enterprise (MSME) Retailing … in India -- Chapter 3 The Diversity of Indian Consumers and Consumption -- Chapter 4 Factors Fuelling Retail Growth in …