Ruth, Damian; Gunn, Frances; Elms, Jonathan - In: International Journal of Retail & Distribution Management 50 (2021) 5, pp. 581-598
Purpose: The purpose of this paper is to explore the everyday tasks and activities undertaken by retailer entrepreneurs and owner/managers when they strategize. Specifically, it interrogates the nature of the intuitive, idiosyncratic strategic agency of a retail owner/manager....