Recently there has been a dramatic proliferation on the usage of social networking websites, blogs and other information systems that have a social orientation. However, there is limited research on what drives individual to use such information systems and moreover what are the outcomes of...

While literature on information technology (IT) investment evaluation through Real Option analysis has acknowledged that different types of IT projects might encompass diverse real option value, the majority of the research treats IT projects as a homogeneous group. Little research has been...

Expiration date-based pricing (EDBP) occurs when a grocery retailer reduces the price of a perishable product according to its remaining shelf life. While, conventional wisdom suggests that this practice leads to negative consumer evaluations of brand quality, a series of field experiments...

Brands enjoy significant benefits with emersion in emotionally strong relationships. These benefits include positively biased brands perceptions, devaluation of alternatives, true brand loyalty, and positive word-of-mouth communication, among others. The present study investigates the phenomenon...

The present study investigates how consumers evaluate particular characteristics of grocery perishable products. Two important characteristics of perishables, the expiration date and price, and two value adding concepts, namely quality guarantees and corporate social responsibility (CSR)...

The introduction of emerging technologies in retailing and their infusion into the service encounter necessitates research to better understand consumer attitude toward the usage of technology into the service delivery systems. The capability of Radio Frequency Identification (RFID) technology...