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Alderson, Wroe
37
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4
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3
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3
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3
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226
AMA Summer Academic Conference <2022, Chicago>
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3
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2021, Online>
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AMA Winter Academic Conference <2022, Las Vegas, Nev.>
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3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
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3
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3
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3
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2
Marketing Educators' Conference <1976, Memphis, Tenn.>
2
University of Michigan / School of Business Administration
2
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2
Winter Educators' Conference <1994, Saint Petersburg, Fla.>
2
Winter Educators' Conference <1995, La Jolla, Calif.>
2
Winter Educators' Conference <1996, Hilton Head Island, SC>
2
Winter Educators' Conference <1997, Saint Petersburg Beach, Fla.>
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Winter Educators' Conference <1998, Austin, Tex.>
2
Winter Educators' Conference <1999, St. Petersburg, Fla.>
2
Winter Educators' Conference <2002, Austin, Tex.>
2
50th Anniversary International Symposium of Marketing and Allied Disciplines <1965, Washington, DC>
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
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1
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1
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1
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1
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Behavioral Research Conference Strategic Decision from Behavioral Research <1, 1990, Newport Beach, Calif.>
1
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1
Conference From Advertising to Communication Research <2, 1981, Paris>
1
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1
Educators' Conference <1979, Houston, Tex.>
1
Educators' Conference <1981, Washington, DC>
1
Educators' Conference <1982, Chicago, Ill.>
1
European Society for Opinion and Marketing Research
1
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Series / American Marketing Association
33
A twenty-first century guide to Aldersonian marketing thought
18
Marketing theory and applications
16
Proceedings series / American Marketing Association
13
AMA educators' proceedings
8
Combined proceedings (Spring Conference + Fall Conference)
5
Domestic commerce series
4
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4
Educators' proceedings
4
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4
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3
Business proceedings / American Marketing Association
3
Journal of historical research in marketing
3
AMA reprint series
2
Distribution cost studies
2
History of marketing thought ; Volume 2
2
Michigan business papers
2
Proceedings of the ... National Conference of the American Marketing Association
2
Proceedings of the Winter Conference of the American Marketing Association
2
... AMA educators' proceedings
1
2004 AMA educators' proceedings
1
2005 AMA educators' proceedings
1
2006 AMA educators' proceedings
1
2007 AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA briefings & surveys
1
AMA educators proceedings
1
Bibliography series / American Marketing Association
1
EBSCOhost eBook Collection
1
Fall Conference / Abstracts of papers
1
History of marketing thought ; Volume 1
1
History of marketing thought ; Volume 3
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of customer behaviour
1
June Conference proceedings / American Marketing Association
1
Market research series
1
Marketing knowledge series
1
Michigan business papers : a publication of the Bureau of Business Research, Graduate School of Business Administration
1
National Drug Store Survey
1
Prentice-Hall foundations of marketing series
1
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ECONIS (ZBW)
222
USB Cologne (EcoSocSci)
52
OLC EcoSci
4
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1
Theory in marketing
Cox, Reavis
(
contributor
);
Alderson, Wroe
(
contributor
); …
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000674815
Saved in:
2
Towards a theory of marketing
Alderson, Wroe
;
Cox, Reavis
- In:
A twenty-first century guide to Aldersonian marketing …
,
(pp. 39-59)
.
2006
Persistent link: https://www.econbiz.de/10003279528
Saved in:
3
Towards a theory of marketing
Alderson, Wroe
;
Cox, Reavis
-
2008
Persistent link: https://www.econbiz.de/10003610277
Saved in:
4
Ralph F. Breyer 1897-
Cox, Reavis
-
2008
Persistent link: https://www.econbiz.de/10003643829
Saved in:
5
Competition in the American Tobacco Industry 1911-1932 : A Study of the Effects of the Partition of the American Tobacco Company by the Unites States Supreme Court
Cox, Reavis
-
1933
Persistent link: https://www.econbiz.de/10001730557
Saved in:
6
Distribution in a high-level economy
Cox, Reavis
-
1965
Persistent link: https://www.econbiz.de/10004171999
Saved in:
7
Competition in the American Tobacco Industry 1911-1932 : A Study of the Effects of the Partition of the American Tobacco Company by the United States Supreme Court
Cox, Reavis
-
1968
Frontmatter -- Preface -- Contents -- List of Statistical Tables -- I. The Partition of the American Tobacco Company -- II. The Growth of the Tobacco Industry Since the Partition -- III. Evidences of Competition in the Distribution of Business Among Manufacturers -- IV. Competitive Influences...
Persistent link: https://www.econbiz.de/10014489370
Saved in:
8
Charles Coolidge Parlin
Alderson, Wroe
-
2008
Persistent link: https://www.econbiz.de/10003643994
Saved in:
9
The analytical framework for marketing
Alderson, Wroe
- In:
A twenty-first century guide to Aldersonian marketing …
,
(pp. 61-73)
.
2006
Persistent link: https://www.econbiz.de/10003279559
Saved in:
10
Survival and adjustment in organized behavior systems
Alderson, Wroe
- In:
A twenty-first century guide to Aldersonian marketing …
,
(pp. 75-94)
.
2006
Persistent link: https://www.econbiz.de/10003279570
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