//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Virtual agents in the public s...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Relationship marketing
14
Beziehungsmarketing
11
Consumer behaviour
9
Konsumentenverhalten
9
Australia
7
Forschungskooperation
7
Research collaboration
7
Sponsoring
7
Sponsorship
7
Customer integration
6
Higher education institution
6
Hochschule
6
Kundenintegration
6
Corporate Social Responsibility
5
Corporate reputation
5
Corporate social responsibility
5
Customer engagement
5
Firmenimage
5
Sport
5
Australien
4
Corporate culture
4
Dienstleistungsqualität
4
Innovation
4
Marketing
4
Service quality
4
Sports
4
Unternehmenskultur
4
Communication
3
Erfolgsfaktor
3
Information technology
3
Knowledge transfer
3
Personality psychology
3
Persönlichkeitspsychologie
3
Students
3
Studierende
3
Success factor
3
USA
3
United States
3
Wissenstransfer
3
Actor engagement
2
more ...
less ...
Online availability
All
Undetermined
45
Free
2
Type of publication
All
Article
63
Book / Working Paper
8
Type of publication (narrower categories)
All
Article in journal
36
Aufsatz in Zeitschrift
36
research-article
12
Aufsatz im Buch
7
Book section
7
Collection of articles of several authors
2
Sammelwerk
2
Aufsatzsammlung
1
Case study
1
Fallstudie
1
Festschrift
1
more ...
less ...
Language
All
English
Undetermined
10
Author
All
Plewa, Carolin
67
Conduit, Jodie
16
Quester, Pascale
9
Baaken, Thomas
7
Rampersad, Giselle
7
Sweeney, Jillian C.
7
Ho, Joanne
6
Troshani, Indrit
6
Kleinaltenkamp, Michael
5
Mazodier, Marc
5
Jaakkola, Elina
4
Palmer, Karen
4
Quester, Pascale G.
4
Reaiche, Carmen
4
Sim, Max
4
Johnson, Claire
3
Karpen, Ingo O.
3
Karpen, Ingo Oswald
3
Kesting, Tobias
3
Korff, Nisha
3
Lu, Vinh Nhat
3
Ng, Sylvia C.
3
Bal, Charles
2
Boyle, Stephen
2
Chen, Tom
2
Gudergan, Siegfried
2
Kliewe, Thorsten
2
Lu, Vinh
2
Michayluk, David
2
Veale, Roberta
2
Abdullah, Abm
1
Akman, Hande
1
Alexander, Mathew
1
Alexander, Matthew
1
Anglani, Francesco
1
Baker, Jonathan
1
Carrillat, Francois Anthony
1
Carrillat, François A.
1
Carrillat, François Anthony
1
Corsi, Armando Maria
1
more ...
less ...
Published in...
All
European Journal of Marketing
4
Asia Pacific Journal of Marketing and Logistics
3
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Business & Industrial Marketing
3
Journal of Service Theory and Practice
3
Journal of business research : JBR
3
Journal of engineering and technology management : JET-M
3
Journal of service theory and practice : JSTP
3
Developing engaged and entrepreneurial universities : theories, concepts and empirical findings
2
Industrial Management & Data Systems
2
International Journal of Sports Marketing and Sponsorship
2
International journal of networking and virtual organisations : IJNVO
2
Making a difference through marketing : a quest for diverse perspectives
2
R & D management
2
Corporate social responsibility : challenges, benefits and impact on business performance
1
Customer engagement : contemporary issues and challenges
1
European journal of marketing
1
European journal of marketing : EJM
1
International journal of project management : the journal of The International Project Management Association
1
International journal of sports marketing & sponsorship
1
International journal of technology transfer and commercialisation
1
Journal of Business and Industrial Marketing Ser.
1
Journal of Service Management
1
Journal of Services Marketing
1
Journal of business ethics : JOBE
1
Journal of destination marketing & management
1
Journal of service research
1
Journal of service research : JSR
1
Journal of service theory and practice
1
Journal of strategic marketing
1
Management of technology : new directions in technology management : selected papers from the Thirteenth International Conference on Management of Technology
1
Marketing theory
1
Psychology & marketing
1
Springer eBook Collection
1
Springer eBook Collection / Business and Management
1
Springer eBooks / Business and Management
1
SpringerLink / Bücher
1
The journal of developing areas
1
more ...
less ...
Source
All
ECONIS (ZBW)
51
Other ZBW resources
19
OLC EcoSci
1
Showing
1
-
10
of
71
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Which sport sponsorships most impact sponsor CSR image?
Plewa, Carolin
;
Carrillat, François A.
;
Mazodier, Marc
; …
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 796-815
Persistent link: https://www.econbiz.de/10011529666
Saved in:
2
Beyond the obvious : facets of diversity in marketing student groups
Sherman, Claire Eloise
;
Plewa, Carolin
- In:
Making a difference through marketing : a quest for …
,
(pp. 211-227)
.
2016
Persistent link: https://www.econbiz.de/10011531422
Saved in:
3
Improving innovation process performance and service quality in innovation networks
Plewa, Carolin
;
Rampersad, Giselle
;
Troshani, Indrit
; …
- In:
Making a difference through marketing : a quest for …
,
(pp. 267-282)
.
2016
Persistent link: https://www.econbiz.de/10011531430
Saved in:
4
Managing governmental business relationships : the impact of organisational culture difference and compatibility
Lu, Vinh Nhat
;
Plewa, Carolin
;
Ho, Joanne
- In:
Australasian marketing journal
24
(
2016
)
1
,
pp. 93-100
Persistent link: https://www.econbiz.de/10011484689
Saved in:
5
What drives and inhibits university-business cooperation in Europe? : a comprehensive assessement
Galán-Muros, Victoria
;
Plewa, Carolin
- In:
R & D management
46
(
2016
)
2
,
pp. 369-382
Persistent link: https://www.econbiz.de/10011488601
Saved in:
6
Reputation in higher education : a fuzzy set analysis of resource configurations
Plewa, Carolin
;
Ho, Joanne
;
Conduit, Jodie
;
Karpen, Ingo O.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3087-3095
Persistent link: https://www.econbiz.de/10011507926
Saved in:
7
Engagement-driven institutionalization in market shaping : synchronizing and stabilizing collective engagement
Kleinaltenkamp, Michael
;
Conduit, Jodie
;
Plewa, Carolin
; …
- In:
Industrial marketing management : the international …
99
(
2021
),
pp. 69-78
Persistent link: https://www.econbiz.de/10013206389
Saved in:
8
Guest editorial: service marketing and the winds of change
Finsterwalder, Jörg
;
Plewa, Carolin
- In:
Journal of service theory and practice
32
(
2022
)
2
,
pp. 101-104
Persistent link: https://www.econbiz.de/10013190849
Saved in:
9
Composing markets : a framework of intentionality in market-shaping
Hawa, Joelle
;
Baker, Jonathan
;
Plewa, Carolin
- In:
Journal of business research : JBR
121
(
2020
),
pp. 47-57
Persistent link: https://www.econbiz.de/10012417315
Saved in:
10
The dynamics of managing evolving university-industry linkages
Plewa, Carolin
;
Rampersad, Giselle
;
Ho, Joanne
- In:
Developing engaged and entrepreneurial universities : …
,
(pp. 127-148)
.
2019
Persistent link: https://www.econbiz.de/10012127127
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->