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How augmented reality (AR) experience affects purchase intention in sport e-commerce : roles of perceived diagnosticity, psychological distance, and perceived risks

Uhm, Jun-Phil; Kim, Sanghoon; Do, Chanwook; Lee, Hyun-Woo - In: Journal of retailing and consumer services 67 (2022), pp. 1-8

Persistent link: https://www.econbiz.de/10013364478

Fashion virtual reality in e-commerce

Piñas Parés, Maria; Cruz, Querubina de la; Sánchez, Laura - In: International journal of technology for business (IJTB) 2 (2020) 1, pp. 14-22

it in the Fashion Industry, as interactive mirrors and glasses or apps and webs to feel like if you were shopping and … students. The experiment was conducted to determine the feasibility of using VR fashion retail store models in designing store …

Persistent link: https://www.econbiz.de/10012513158

A review of studies on virtual layout and atmospherics : potential applications to the fashion industry

Roberts, Jenniefer; Grassi, Alessia - In: The international review of retail, distribution and … 31 (2021) 4, pp. 432-456

Persistent link: https://www.econbiz.de/10012609704

The influence of augmented reality on E-commerce: A case study on fashion and beauty products

Gabriel, Adelya; Ajriya, Alina Dhifan; Fahmi, Cut Zahra … - In: Cogent Business & Management 10 (2023) 2, pp. 1-20

Advances in technology have encouraged people in Indonesia to shop online. Apart from the convenience people feel when … implementing AR on beauty and fashion products on the intention to continue using AR and shopping in e-commerce. The design of this …

Persistent link: https://www.econbiz.de/10014527530

Perceived diagnostics of virtual try-on technologies and attitudes toward men's suits

Nam, Changhyun; Kim, Young Do - In: International journal of electronic marketing and … 12 (2021) 1, pp. 36-51

Persistent link: https://www.econbiz.de/10012509377

Leveraging personalization and customization affordances of virtual try-on apps for a new model in apparel m-shopping

Tawira, Letwin; Ivanov, Alex - In: Asia Pacific journal of marketing and logistics 35 (2023) 2, pp. 451-471

Persistent link: https://www.econbiz.de/10013553066

How to strategically choose or combine augmented and virtual reality for improved online experiential retailing

Hilken, Tim; Chylinski, Mathew; Keeling, Debbie I.; … - In: Psychology & marketing 39 (2022) 3, pp. 495-507

Persistent link: https://www.econbiz.de/10012817124

Enhancing patronage intention on online fashion industry in Indonesia : the role of value co-creation, brand image, and e-service quality

Syah, Tantri Yanuar Rahmat; Olivia, Dora - In: Cogent business & management 9 (2022) 1, pp. 1-32

purposive sampling method involving 301 online customers from several Muslim fashion brands in Indonesia. Data were analyzed …-creation, brand image, and e-service quality toward patronage intentions in the online Muslim fashion industry with a moderating … online in non-service sectors such as the fashion industry that is not much analyzed. Furthermore, the managerial implication …

Persistent link: https://www.econbiz.de/10014429178

Consumer perception of innovative solutions in e-commerce

Davidavičienė, Vida; Davidavičius, Sigitas - In: International journal of learning and change : IJLC 14 (2022) 5/6, pp. 588-599

Persistent link: https://www.econbiz.de/10013419390

The value of visual quality and service quality to augmented reality enabled mobile shopping experience

David, Alsius; Senn, William D.; Peak, Daniel A.; … - In: Quality management journal : QMJ 28 (2021) 3, pp. 116-127

Persistent link: https://www.econbiz.de/10012584868

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