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ECONIS (ZBW)
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1
The promise of marketing in higher education : where we have been, where we are and where we are going
Madden, Charles S.
- In:
The Routledge companion to nonprofit marketing
,
(pp. 280-296)
.
2008
Persistent link: https://www.econbiz.de/10003592643
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2
A longitudinal view of women's role portrayal in television advertising
Caballero, Marjorie J.
- In:
Journal of the Academy of Marketing Science
12
(
1984
)
4
,
pp. 93-108
Persistent link: https://www.econbiz.de/10001020333
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3
Direct marketing, direct selling, and the mature consumer : a research study
Lumpkin, James R.
;
Caballero, Marjorie J.
;
Chonko, …
-
1989
Persistent link: https://www.econbiz.de/10004070510
Saved in:
4
Direct marketing, direct selling, and the mature consumer
Lumpkin, James R.
;
Caballero, Marjorie J.
;
Chonko, …
-
1989
Persistent link: https://www.econbiz.de/10013543853
Saved in:
5
Replication revisited : introduction to the special section on replication in business research
Easley, Richard W.
;
Madden, Charles S.
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1375-1376
Persistent link: https://www.econbiz.de/10009755986
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6
A tale of two cultures : revisiting journal editors' views of replication research
Easley, Richard W.
;
Madden, Charles S.
;
Gray, Van
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1457-1459
Persistent link: https://www.econbiz.de/10009757089
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7
US consumers' willingness to buy foreign-made products : country-of-origin attitude changes from 1982 to 1990
Lumpkin, James R.
-
1996
Persistent link: https://www.econbiz.de/10001215539
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8
Retail failure : a site selection perspective
MacNeal, James U.
- In:
Southwest journal of business and economics
4
(
1987
)
3
,
pp. 18-28
Persistent link: https://www.econbiz.de/10001104315
Saved in:
9
Counter-intelligence operations of US firms : an exploratory study
Madden, Charles S.
- In:
Akron business and economic review
19
(
1988
)
3
,
pp. 76-82
Persistent link: https://www.econbiz.de/10001062971
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10
The effect
Madden, Charles Stanley
-
1982
-
[Mikrofilm-Ausg.]
Persistent link: https://www.econbiz.de/10004846838
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