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Persistent link: https://www.econbiz.de/10009312302
Magistro darbe išanalizuota vartotojų elgsenos samprata, esmė bei vartotojų elgsenos reikšmė organizacijai; įvertinta vartotojų elgsenos modelių įvairovė; atskleisti vartotojų elgseną lemiantys veiksniai, kurie daro įtaką sprendimo pirkti priėmimo procesui. Darbe atskleistos...
Persistent link: https://www.econbiz.de/10009478266
The present master thesis analyzes various factors, making impact on Lithuanian and foreign consumers’ behaviour and … the process stages of consumers’ taking a solution. The work defines the interrelations between women’s jackets assortment … conclusions and offers will be useful to heads of companies trading with women’s clothes, who aim at better finding out consumers …
Persistent link: https://www.econbiz.de/10009478545
estimate forces, influencing marketing and promotion strategy in organization; 2) to analyze theoretical aspects of promotion …. Having analyzed theoretical aspects of strategic marketing management and made empirical research, it was find out the …
Persistent link: https://www.econbiz.de/10009478808
Baigiamajame magistro darbe remiantis mokslinių literatūros šaltinių analize apžvelgta mikroaplinka ir jos veiksnių samprata, jų tarpusavio santykiai ir įtaka ekonomikos subjektų veiklai. Išnagrinėti pagrindiniai mikroaplinkos veiksnių vertinimo kriterijai ir jų analizei naudojami...
Persistent link: https://www.econbiz.de/10009479021
In this Master’s work are analyzed and systematized theoretical aspects of marketing management, theoretical marketing … strategies formation models, given by various Lithuanian and foreign authors. Complex marketing research of retail trade net was … referring to consistent marketing strategies formation from the theoretical part, company mission, vision are formulated …
Persistent link: https://www.econbiz.de/10009478263
Master's work analyze various Lithuanian and foreign authors marketing strategies formulation and management … theoretical aspects. Also, have been made a comprehensive marketing analysis of environmental factors, discussed market … segmentation, target market selection, positioning strategy and marketing elements of the strategy, described necessity of …
Persistent link: https://www.econbiz.de/10009478268
the marketing strategy. There are analysing different models of creating companies marketing strategies, which are written … up by Lithuanianand foreign countries authors. There are noticing main marketing strategies, also the stages of their … bankas) and it was accomplished interview with employees from Marketing Department and Department of Public Relations in …
Persistent link: https://www.econbiz.de/10009478358
The main idea of this work was to find out the marketing strategy of Joint Stock Company „Trojina“ and discover what … influence the superficial factors had on this company. We have also analysed the micro environment of marketing that helped to … identify what suppliers, consumers and competitors company had. Product, market price, presentation, supporting and consumers …
Persistent link: https://www.econbiz.de/10009478601
The MA paper analyses the marketing complex of Co. Ltd. Baltic Express and the possibilities to develop it. Co. Ltd … services of the third company). In the competitive market of logistics, the major role falls on the marketing system of the … parts: The peculiarities of elements in the service marketing complex, Evaluation of Co. Ltd. Baltic Express marketing …
Persistent link: https://www.econbiz.de/10009478679