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Avtentično vodenje in moč : teoretično in emprirično raziskovanje

Marič, Miha - 2014

Persistent link: https://www.econbiz.de/10010380146

Konceptualni model vpliva notranjega brandinga na ustvarjanje presežne vrednosti za porabnike (A Conceptual Model of Internal Branding's Impact on Superior Customer Value Creation)...

Terglav, Katja - 2014

Slovenian Abstract: Notranji branding je proces, usmerjen na zaposlene in njihovo zadovoljstvo, saj so zadovoljni zaposleni pripravljeni vzpostaviti pristen odnos s porabniki, prisluhniti njihovim potrebam in izpolniti obljube blagovne znamke. Proces tudi spodbudi zaposlene, da ponotranjijo...

Persistent link: https://www.econbiz.de/10013061843

Dejavniki porabnikovega odločanja za nakup slovenskih izdelkov

Vida, Irena; Rojšek, Iča - In: Naše gospodarstvo : revija za aktualna ekonomska in … 55 (2009) 5/6, pp. 77-86

Persistent link: https://www.econbiz.de/10003940202

Mimohod blaga : materialna kultura potrošniške družbe na Slovenskem

Studen, Andrej (ed.); Mlekuž, Jernej (ed.); … - 2019

Persistent link: https://www.econbiz.de/10012312518

"Ne le kruh, tudi vrtnice!" : potrošnja, tehnološki razvoj in emancipacija žensk v socialistični Sloveniji

Sitar, Polona; Vidmar, Ksenija H.; Antić Gaber, Milica - 2017 - 1. izd., 1. natis

Persistent link: https://www.econbiz.de/10011898228

Employee Compensation, Corporate Entrepreneurship and Growth of Companies in Service Industries

Antoncic, Jasna Auer; Antoncic, Bostjan - In: Management 5 (2010) 2, pp. 115-130

The article deals with employee compensation, corporate entrepreneurship and growth of companies in service industries. Hypotheses about relationships between compensation, corporate entrepreneurship and company growth are stated and empirically tested in the article. On the basis of responses...

Persistent link: https://www.econbiz.de/10008455893